Opinion

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Type Product title / description Pub Price
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PLA Innovation of the Week: a new gin that enjoys a flavor boost from white wine

Gin is one of the most flexible spirit types, and is very conducive to flavor and ingredient experimentation. However, until the launch of Ferdinand's new Saar dry gin infused with wine, no gin had ever been mixed with riesling white wine. New in the UK, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
04 Mar 2014
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China: now is not the time to be creative

Increased competition for Chinese deposits as a result of internet giants Baidu and Alibaba entering financial services is not necessarily a good thing for the market.

Published By Datamonitor
04 Mar 2014
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Still too early to measure the impact of LASPO?

Compensation Recovery Unit (CRU) figures suggest LASPO has taken the wind out of personal injury claim volumes. Yet after nine months of market forces pre-emptively driving down rates, the true impact remains uncertain.

Published By Datamonitor
04 Mar 2014
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UK consumers unfazed by contactless hype

Although ownership and awareness of contactless payment cards are both on the rise, a growing number of UK contactless card holders are choosing to use other more established payment methods.

Published By Datamonitor
04 Mar 2014
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Post Office the surprise winner as banks cut branches

The Post Office is in a strong position to use its huge branch network to make gains as big banks look to reduce their bricks-and-mortar presence.

Published By Datamonitor
04 Mar 2014
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Packaging Innovation of the Month: vodka goes pop!

Voz sparkling vodka is the first brand of its type to use the innovative Zork SPK resealable closure as an alternative to conventional champagne-style corks and plastics stoppers. It offers consumers a genuine packaging benefit, while retaining the opening ritual we associate with sparkling drinks, and can be used time and time again.

Published By Datamonitor
26 Feb 2014
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Social media is critical for switchers in Hong Kong

The Asian banking market is tipped to slow over the next year, meaning the ability to take market share from rivals while retaining existing customers will become more important. In Hong Kong, this means effectively leveraging social media.

Published By Datamonitor
26 Feb 2014
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Nationwide banks on word-of-mouth marketing

Nationwide is banking on its happy customer base to act as its marketing arm and convince new customers to join the mutual.

Published By Datamonitor
25 Feb 2014
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PLA Innovation of the Week: a "slimming" cereal that brings new ingredients to the breakfast table

Breakfast plays a key role in weight management, but few breakfast products claim to go quite as far toward this goal as Herbex Slimmers Cereal, a new breakfast cereal containing green tea and garcinia cambogia extracts that promises to burn fat, increase metabolism, and reduce appetite. New in South Africa, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
24 Feb 2014
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TSB pushes its "local bank" identity

"TSB isn't like other big banks," states TSB Bank's first TV advertisement. The campaign highlights its local commitment and exclusive focus on the UK market, an approach that many consumers will find reassuring.

Published By Datamonitor
24 Feb 2014

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