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Type Product title / description Pub Price
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PLA Innovation of the Week: a new gin that changes color in mixed drinks

As much as gin and tonic seem to be made for each other, this pairing looks increasingly threatened in the fast-changing cocktail world. That is taken care of with new Imagic Gin, the first gin that changes color when it comes into contact with tonic water or citric-based carbonated drinks. New in Spain, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
24 Aug 2015
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PLA Innovation of the Week: a new ready-to-bake cake that could not be any easier to make

Baking a cake is typically a multi-step process - even when using boxed mixes. The consumer usually has to add ingredients like cooking oil or eggs. However, Ready to Bake liquid baking mix needs nothing extra, but instead is just poured into a baking pan and put in the oven. New in the Netherlands, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
18 Aug 2015
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PLA Innovation of the Week: yogurt and juice together or apart, depending upon your preference

Fruit juice and drinking yogurt can be enjoyed at the same time with Bakoma Twist Mix drinking yogurt, a new drink that allows consumers to customize the taste experience by shaking the contents to combine the two ingredients, or by leaving them alone so they naturally separate into two layers. New in Poland, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
12 Aug 2015
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Current account switching must focus on real issues

The UK's Current Account Switch Service (CASS) has significantly simplified the switching process for consumers. However, underlying issues still remain in the market, which the Financial Conduct Authority (FCA) must address.

Published By Datamonitor
07 Aug 2015
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Prime time for Swatch to muscle in on wearables

Swatch is set to make its first foray into wearable payments this summer. While the move will see it tap into a major opportunity ahead of competitors, its success will be incumbent on its ability to turn its brand loyalists into early adopters.

Published By Datamonitor
06 Aug 2015
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PLA Innovation of the Week: a new way to get through the Ramadan fasting period with more energy

Ramadan is celebrated for 30 days in the ninth month of the Islamic calendar and requires Muslims to fast from sunrise to sunset. New Entrasol QuickStart instant breakfast cereal makes this easier by boosting energy over a long period of time, beginning in the pre-dawn hours of Ramadan. New in Indonesia, this oat cereal is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
04 Aug 2015
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PLA Innovation of the Week: a make-up remover pad that does more than just remove make-up

Make-up remover pads are a necessary but unexciting part of a beauty routine. What if a make-up remover pad could actually enhance beauty with new functional benefits, however? That is the premise behind Cotton Sound Argento Double Face Maxi Dischetti. New in Italy, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
27 Jul 2015
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PLA Innovation of the Week: a breakthrough innovation to end nail-biting

Nail-biting is a bad habit that can be hard to break. New Raylex Naegelbeissen Stoppen has a bitter grapefruit-peel taste to discourage nail-biting while helping nails recover with vitamins H and B8. A companion smartphone app provides support, tracking progress and reminding one to re-apply Raylex. New in Austria, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
21 Jul 2015
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HSBC should look to robo-advice and gamification

While HSBC has created a successfully targeted product and campaign for affluent consumers with its Advance account, taking steps to "gamify" the application process and offering automated investment support would give it a further, innovative edge.

Published By Datamonitor
21 Jul 2015
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Lloyds' eligibility tracker shows wider promise

Lloyds Banking Group has launched a new tool that checks the eligibility of current account applicants without affecting their credit score. The tool removes another barrier to switching, but also shows promise as a digital acquisition platform.

Published By Datamonitor
20 Jul 2015

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