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Woolworths has become the first Australian company to launch a credit card with a sophisticated loyalty program, capable of collating data regarding consumer purchases. This data will eventually be utilized in Woolworths' marketing efforts, and is seen as even more important than the financial aspect of the card.
Tesco is comfortably riding out the challenging trading conditions facing UK retailing, recording pre-tax profits of GBP2.95 billion for the 52 weeks to February 28. Although exposure to non-food and the impact of its Discounter brand have dented sales growth, the supermarket's international credentials and ability to diversify into new markets will see it continue to prove a formidable retailer.
Competitive pressures are mounting in Tesco's domestic market and with growth in the UK set to become far more subdued, aggressively pursuing growth in its Asian operations is a sensible strategy for the grocer. However, Tesco must ensure that the emerging avenues of growth in the UK are exploited to the same extent as those provided by the exciting opportunities in its key growth region.
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