Opinion on Beverages - Non-Alcoholic in Switzerland

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Type Product title / description Pub Price
CommentWire
CommentWire

Nestle: a sweet performance

Dotcoms might still capture the global headlines, but the real story of eBusiness transformation is among old-school players. Multinationals such as Nestle are striving to transform themselves into New Economy players - and succeeding.

Published By Datamonitor
01 Mar 2002
CommentWire
CommentWire

Luxury goods industry: future's looking good

Luxury goods manufacturers have been reporting mixed results for H1 2002 sales; the slow economy and the continuing weakness in tourism have impacted growth. However, industry players can feel optimistic about the steady growth in the number and value of mass affluent and high net worth consumers, which will provide a sound base to develop and grow the prestige market.

Published By Datamonitor
12 Sep 2002
CommentWire
CommentWire

Nestle: giant that keeps on growing

Last year, Nestle's steady-as-a-rock approach produced a strong set of full-year results. This year, as it unveils another set of impressive results, it seems its real strength is its consistency. With more of the same due for 2003, there will be no let up for those chasing the global leader.

Published By Datamonitor
28 Feb 2003
CommentWire
CommentWire

Fairtrade coffee: Nestle enters the ethical fray

A mixture of agitation, angst and positivity greeted the news that Nestle has embraced ethical consumerism with a new Fairtrade coffee offering. Although the company will undoubtedly bring marketing muscle to the Fairtrade movement, sceptics fear that the multinational's past reputation may undermine the ethical credentials of the label.

Published By Datamonitor
07 Oct 2005
Expert View
Expert View

New drinks review: drop in for a healthy beverage

Some innovative packaging concepts in new drinks have been revealed by Productscan Online this month. Emmi has developed a health drink that stores a nutrient tablet in its lid, which mixes with the beverage once the bottle is opened. Meanwhile, a new Swiss yogurt drink comes with an opening at both ends, allowing the consumer to either eat the contents with a spoon or drink from its top.

Published By Datamonitor
02 Jun 2006
CommentWire
CommentWire

Nestle: healthy operations yielding healthy profits

The Swiss food and beverage giant has pursued a strategy of acquisition, placing its nutrition division at the centre of its growth plans. The double digit organic growth in its nutrition unit highlights the efficacy of this plan, and the imminent purchase of the Gerber baby food and medical food units of Novartis will further aid it in its strategy to capitalize on the health and wellness trend.

Published By Datamonitor
23 Apr 2007
Expert View
Expert View

New drinks review: alcohol spray takes inspiration from perfume

This month's roundup of new drinks products finds that manufacturers are becoming more innovative with packaging. In particular, a new spirit has emerged that is presented in a spray bottle and has the appearance of a high-end perfume. The user is instructed to spray the spirit into their mouth, offering a whole new way of enjoying a tipple.

Published By Datamonitor
22 Sep 2009
Expert View
Expert View

New drinks review: hoping alcohol-free whisky can raise consumers' spirits

This month's new drinks review finds a range of innovative alcohol and soft drink launches, ranging from an alcohol-free whisky and a bean-flavored cola to an energizing mulled wine. These new products highlight that there is plenty of inspiration in the market to help generate growth.

Published By Datamonitor
05 Jan 2010
Expert View
Expert View

New drinks review: juices get roughage treatment

An attempt to reposition fruit juice as a truly natural, healthy product heads up this month's rundown of the latest novel launches in the drinks market, with a beverage that seeks to capture the nutritional benefits of whole fruit. Also featured are several unique flavor combinations and new packaging developments that suggest the sector is keener than ever to innovate.

Published By Datamonitor
12 Jan 2011
Expert View
Expert View

New drinks review: QR branding sees wine embrace the smartphone era

The emergence of QR codes in line with growing consumer take-up of smartphone technology is offering diverse marketing and branding opportunities to consumer goods companies, as evidenced by the sparkling wine launch that headlines this month's rundown of drinks innovations. Meanwhile, new flavors are emerging in the gin segment and novel formats are being explored for liqueurs and bottled water.

Published By Datamonitor
14 May 2012

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