Opinion on Consumer Insights in Ireland

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Type Product title / description Pub Price
CommentWire
CommentWire

GM foods: give it time

After a five year long moratorium on growing and commercializing GM foods, the EU has authorized the entry of a GM product onto the market. European consumers are still unconvinced, and the biotechnology companies behind the products fear the public may reject them. However consumers may learn to accept GM, first in nutraceuticals, and then in mainstream foods.

Published By Datamonitor
02 Dec 2003
CommentWire
CommentWire

European forecourts: exploiting the 'off home' trade

The Irish licensing board recently approved Esso's fourteenth off-license enabling it to add alcohol to its non-fuel offering on the forecourt. With an increase in at-home alcohol consumption in Ireland, as in much of Europe, stocking this product category looks certain to pay off for Esso. Other fuel players already in on the act should look to make further investment in the area.

Published By Datamonitor
04 May 2005
CommentWire
CommentWire

Kerry: riding the convenience wave

Despite the impact of unfavorable exchange rates and high energy costs, global food producer Kerry Group has announced another profits increase for the first half of 2005, citing the UK's unrelenting appetite for prepared meals as a key driving factor. A continued focus on healthy and convenient products will enable Kerry to prevail over tough operating conditions going forward.

Published By Datamonitor
01 Sep 2005
CommentWire
CommentWire

C&C: pioneering the cider revival?

Cider appears to be undergoing something of a renaissance, as illustrated by C&C's strong financial results, which were buoyed by sales of its Magners and Bulmers brands. However, while the premiumization of C&C's cider offerings has contributed to the company's success in Ireland, it may still be some time before the UK market accepts the category as a valid alternative to wine and spirits.

Published By Datamonitor
14 Oct 2005
CommentWire
CommentWire

Starbucks: a shot in the arm for Fairtrade

As part of its strategic overhaul, US coffee chain Starbucks has announced that all of its espresso-based beverages in the UK and Ireland will be fair trade by the end of 2009, ostensibly helping 100,000 farmers globally. However, the commercial value of the move is questionable as it may lead to increased prices when consumers can least afford them.

Published By Datamonitor
27 Nov 2008
Expert View
Expert View

New drinks review: beer breaks flavor boundaries

This month's selection of innovative new drinks products sees the launch of a variety of novel alcoholic beverages, including a wine in a pouch and beer that is designed to complement challenging food combinations. This shows the original ways in which manufacturers are attempting to gain an edge over the competition.

Published By Datamonitor
22 Jun 2009
Expert View
Expert View

New food review: sweet and savory flavors head in new directions

This month's rundown of global new food launches sees sweet and savory flavors appearing in an increasing number of unexpected and unprecedented product categories. Products from savory sprinkles to double cheese ice cream and charcoal cheesecake show how manufacturers are turning to unconventional, even counterintuitive, combinations to add an extra sensory edge to their product offerings.

Published By Datamonitor
03 Aug 2010

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