Opinion in Poland

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Type Product title / description Pub Price
Expert View
Expert View

Polish banks need to push apps to help grow the mobile channel

Polish consumers show the highest affinity with mobile banking in Europe; however, their use of mobile banking apps trails that of the global leaders. Apps create a better experience overall, and will help to grow this channel if they are effectively designed.

Published By Datamonitor
02 Nov 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: a toothbrush that reminds you when it should be replaced

Published By Datamonitor
12 Jun 2012
Expert View
Expert View

Poland: aversion to debt prompts consumers to dump additional credit cards

Polish consumers are more risk-averse regarding debt compared to the global average, a Datamonitor survey shows. New data indicate that the Polish credit card market contracted considerably in 2010 as a result of this cautious attitude.

Published By Datamonitor
11 Oct 2011
Expert View
Expert View

Metro Group and BP: Polish launch for loyalty card lends a competitive edge

European retail giant Metro Group has launched its multi-brand Payback loyalty card in Poland. The card will be accepted at Metro's hypermarket chain Real and BP service stations, as well as by other companies. The move is expected to be a success: the loyalty card is attractive to consumers and provides companies with additional insight not available from a single-brand loyalty scheme.

Published By Datamonitor
05 Oct 2009

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