Pack-Track Innovation of the Month: it's HiPP to be eco-friendly

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New drinks review: energy drinks toast their popularity

In this month's rundown of the latest innovations from the drinks industry, energy drinks are once again venturing into new territory, this time forging an unlikely alliance with champagne in a recent launch in Germany. Meanwhile, a drink powder that claims to be able to absorb alcohol has hit shelves, while bag-in-boxes are looking to the world of high fashion to reinforce upscale positioning.

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New food review: ice and vegetables help instant noodles to diversify

This month's food innovation review looks at how manufacturers are seeking to enhance instant noodles by offering unusual sensory experiences, with a new launch designed to be mixed with ice and eaten cold, and another using vegetable formulations to hint at health benefits. Elsewhere, lime-based flavors, perhaps inspired by alcoholic cocktails, could be making a comeback in savory products.

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PLA Innovation of the Week: a cheeky craft beer that thumbs its nose at the Olympic Games

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PLA Functional Innovation of the Month: beer breaks new ground by supporting the digestive system

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New food review: turning kids on to salad with shakable seasoning cups

This month's roundup of innovative food launches looks at manufacturer efforts to make salad more appealing, with seasoning cups targeted at children and unusual extra-spicy leaves appearing in recent launches. Meanwhile, a twist on baked beans sees them pursuing a more health-minded audience, and potato chips have taken an unusual route to commemorating Queen Elizabeth II's Diamond Jubilee.

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PLA Innovation of the Week: ready meals for seniors serve expanding market

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New food review: eggs and milk step up their ethical positioning

This month's look at product innovation in the food industry notes that ethical claims are becoming more influential in the dairy market, as consumers pay more attention to the welfare issues associated with the production of eggs and milk. In other news, unusual savory flavor blends are being favored for snack products, while chilled soup is looking to boost its value as a freshly cooked meal.

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New drinks review: children's treats inspire a new generation of spirits

Attempts to increase the appeal of spirits among younger consumer age groups through dessert and candy flavor blends feature in this month's summary of novel drinks launches. Meanwhile, an innovative whisky introduction shows that coconut remains a flavor to watch in the spirits market, while cola is uncovering its functional side with an unusual fat-burning launch.

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PLA Functional Innovation of the Month: weight loss supplement turns to chili

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