Opinion in Asia-Pacific

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Type Product title / description Pub Price
Expert View
Expert View

Providers are delivering personalized marketing by using social media

Consumers are showing an increasing appetite for receiving suitable marketing material on social media. Indeed, suitable is the operative word, with providers using customers' social profiles to learn more about their likes and interests to tailor their marketing to individual customers.

Published By Datamonitor
27 Sep 2012
Expert View
Expert View

Profits are up at Diageo

Diageo's organic sales and profits increased by 2% in the 2010 fiscal year, driven by the growth of its key premium, super/ultra-premium and reserve brands. Despite the economic uncertainty, Diageo is confident about the future, predicting even stronger results in the coming year.

Published By Datamonitor
27 Aug 2010
ResearchWire
ResearchWire

PLA Innovation of the Week: two flavors are better than one for unique new juice bottle

Published By Datamonitor
01 Oct 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: cooling off with icy cup noodles

Published By Datamonitor
10 Aug 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: coffee is the new flavor for potato chip fans

Published By Datamonitor
24 Nov 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: a pink soft drink for women

Published By Datamonitor
24 Feb 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: a pie baking kit with everything you need for a homemade pie

Published By Datamonitor
07 Sep 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: a fabric softener that lets you change the scent, day by day

Published By Datamonitor
16 Aug 2012
Expert View
Expert View

PayPal returns to its online roots

PayPal's recently launched Log In with PayPal platform allows consumers to use their PayPal credentials to log in to merchant websites and complete the checkout process without needing to enter personal or payment information. The service focuses on mobile internet, a popular and growing market, and is likely to prove more successful than PayPal's previous forays into mobile POS payments.

Published By Datamonitor
08 May 2013
Expert View
Expert View

Packaged accounts are key to rebuilding global banking revenues

By offering added-value packaged accounts in return for higher monthly fees, banks can counter the decline in their core sources of revenue.

Published By Datamonitor
21 Dec 2012

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