Meal options targeted at singles have been somewhat limited in the past, with most packaged foods catering for families or couples. A Norwegian store aims to change this by offering singles more choice, with a selection of limited edition meat cuts especially portioned for the singles market. As more people are living on their own, the singles market could become a bigger target in future.
Ethical credentials are of growing importance to consumers, as two of this month's selection of new product launches show. Innovations include a carbon neutral honey and decomposable snack packaging, highlighting that consumers are demanding better environmental qualities from their purchases.
Much criticized for their low nutritional value, lunch snacks for kids could be finding their feet as a healthier proposition with innovative vegetable-related launches arriving on the market. Other products to feature in this month's roundup of interesting food launches are novel crispbreads and new formulations in the ice cream category.
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