Opinion in Brazil

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Type Product title / description Pub Price
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New drinks review: Redux Beverages has high hopes for energy drink

Redux Beverages has caused a stir in the US, where it is marketing a new energy drink under the name of Cocaine. For obvious reasons, critics have hit out at the beverage's association with an illegal drug. Meanwhile, less controversial is the launch of a beer and fruit juice mix in Germany which has added functional ingredients and is sold in pharmacies. Perhaps healthy beer is the way forward.

Published By Datamonitor
23 Oct 2006
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New drinks review: soft drink helps smokers get their fix

Aiming to encapsulate the experience of smoking in a bottle, a new tobacco-based beverage heads this month's summary of the most recent innovative launches from the drinks industry. In other news, a novel extract has made its debut in Russia, while in the Philippines the coconut fruit has inspired unusual packaging.

Published By Datamonitor
15 Apr 2011
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New drinks review: soft drinks go tooth-friendly with anti-cavity launch

A soft drink which claims both not to cause tooth decay and to actively prevent it headlines this month's rundown of the latest drinks industry innovations. The launch can be seen as part of a move to reverse any negative associations with what are commonly perceived to be "junk" products. Meanwhile, a tofu-based drink and an Amazonian fruit beer have hit the shelves in Europe and South America.

Published By Datamonitor
09 Nov 2011
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New drinks review: water additives get convenient

In this month's review of beverage launches, the innovation potential of bottled water is being explored by drinks manufacturers. A striking "divided" bottle with separate compartments for water and flavoring has been launched in Russia, while concentrate powders have been reimagined as an on-the-go item, and spring water designed specifically for making baby food has hit shelves in Europe.

Published By Datamonitor
05 Apr 2012
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New food review: acai and aloe add variety to bread category

Efforts to enliven the taste and dietary value of bread are the headline feature of this month's rundown of the latest novel product launches from the food industry, with a number of manufacturers unveiling unusual fruit-based loaves. Meanwhile, with the Easter season approaching, producers are turning to dynamic packs in an attempt to capture some of the lucrative gifting market.

Published By Datamonitor
15 Apr 2011
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New food review: caffeine hit reaches new levels

Gone are the days when caffeine was only found in coffee products. These days, caffeine is added to a whole host of foodstuffs, as a tour of this month's new product launches on Productscan reveals. Recent launches formulated with caffeine include a potato snack and instant noodles, with both products offering different means for the consumer to get an energy fix.

Published By Datamonitor
22 Oct 2007
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New food review: candy given zing with new lemon variants

This month's rundown of the latest novel launches from the food industry looks at two new lemon-inspired variants in the confectionery market, with chocolate and mint producers looking to generate interest with unique flavors. In other news, an olive oil producer is extolling the virtues of harvesting by moonlight, while a dried soup manufacturer is focusing on the health-conscious consumer.

Published By Datamonitor
14 Oct 2011
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New food review: caviar and camembert take snacking upscale

Snack products are getting an upmarket overhaul, as seen in this month's rundown of novel launches from the food industry. The latest innovations in savory beer snacks and popcorn products - featuring caviar and continental cheese flavors - illustrate how producers are seeking to lift pub and cinema snacks into more upmarket territory, positioning them as a sophisticated dining experience.

Published By Datamonitor
10 Dec 2010
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New food review: chicken bags new cooking convenience

The potentially messy and time-consuming process of preparing roast chicken dishes at home is the focus of two new packaging innovations featured in this month's rundown of the latest novel launches from the food industry. Elsewhere, packaging is also being utilized to boost the appeal of novelty confectionery products for the festive season.

Published By Datamonitor
12 Jan 2011
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New food review: convenient consumption the order of the day for potato and peanut butter

In this month's summary of the latest food industry innovations, quick preparation and consumption formats have appeared in the ready meals and nut butter categories, showing that convenience is becoming an essential attribute in an increasingly diverse set of product categories. Meanwhile, salt caramel continues its march with its introduction as a flavor of potato chips.

Published By Datamonitor
22 Mar 2012

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