Bread products: top flavors in new products

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Bread Products: top launches by corporation

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Bread: top flavors in new products

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Breakfast cereal: top flavors in new products

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Budweiser: new-look cans unlikely to reverse falling sales

The brewer has released a new - and seemingly more modern - Budweiser can design in an attempt to attract younger consumers and in doing so counter declining brand sales. However, against a backdrop of acute consumer price consciousness and shifting category taste preferences, it is doubtful that the redesign will have any significant, long-term impact on overall brand sales.

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Cadbury Schweppes' chocolate recall is not so sweet

Cadbury Schweppes has recalled over 1 million chocolate bars in the UK after a food scare. The company has faced criticism after it became apparent that the company waited five months to inform health authorities about traces of salmonella uncovered. Following a mass recall in the UK and Ireland, long term damage to the immensely strong Cadbury brand should however prove minimal.

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Cadbury: a British icon is nearly in Kraft's hands

Cadbury's announcement that it has agreed to be taken over by Kraft has been met with public outcry in the UK, as consumers mourn the loss of another British institution to a foreign company. Nevertheless, Kraft must be congratulated for its determination to purchase this lucrative business, with many analysts agreeing that it has got itself a bargain.

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Cadbury: on the road to recovery

Cadbury Schweppes has received conditional approval from Turkey's Competition Board to complete its takeover of Intergum. Acquisitions appear to be driving Cadbury's current strategy, as it attempts to recover from well documented health scares and hefty fines. The company is now looking to healthier and more diverse products to improve its flagging sales.

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Cakes and pastries: top flavors in new products

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Campbell: encouraging innovation from outside

Campbell Soup Co has thrown the door open for anybody to make suggestions that will help business by unveiling its 'Ideas for Innovation' program. It is presented in the form of a website, on which budding inventors can submit ideas regarding any area of operations. This draws on the emerging 'crowd sourced' trend which promotes interactivity between manufacturer and consumer.

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