Opinion on Consumer Packaged Goods in North America

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Type Product title / description Pub Price
Expert View
Expert View

Targeted products could boost the use of cans in the wine sector

Leading European beverage can maker Rexam is working with partners to improve the packaging of wine in cans. The company is hoping to see growth in the use of cans by younger consumers, especially at outdoor events, but faces competition from both glass and plastic.

Published By Datamonitor
07 Jul 2011
Expert View
Expert View

Does Stella Artois Cidre have the makings of a global cider brand?

Figures released by AB InBev at the end of June show that Stella Artois Cidre has been a great success in the UK market since its launch in April 2011. The company may now look to parlay this success into international markets, in an attempt to become the first truly global cider brand.

Published By Datamonitor
06 Jul 2011
CommentWire
CommentWire

Diageo: could Chinese consumers' increasing influence bring baijiu to the West?

Regulators have approved Diageo's acquisition of the Chinese baijiu drink brand, Shui Jing Fang, a deal that highlights China's growing importance in the global alcoholic beverage market. It also emphasizes the increasing influence of Chinese consumers on Western drinks companies, and raises the question of whether or not Eastern trends could soon begin influencing US and European drinking habits.

Published By Datamonitor
05 Jul 2011
Expert View
Expert View

KFC taps into health trend with re-launched grilled chicken menu

KFC has re-launched its grilled chicken menu in the US, which is aimed at satisfying consumers' needs for health and convenience. In doing so, it is addressing consumer trends and countering concerns regarding fatty offerings in the fast food sector. The addition of healthier options is a sign that the sector is being proactive, but it may need to take these initiatives further in the future.

Published By Datamonitor
04 Jul 2011
Expert View
Expert View

Quiznos to take advantage of the rapidly growing food service sector in Brazil

Quiznos has partnered with master franchiser Brazil Best Food for the opening of 200 restaurants in Brazil, as part of its international growth strategy. While Brazil is one of the fastest growing economies in the world and provides a fertile environment for multinational investments, competition from local and long-established players needs to be addressed for any investment to be a success.

Published By Datamonitor
22 Jun 2011
CommentWire
CommentWire

P&G: getting one step closer to its consumers

My Beauty Advisor, Procter & Gamble's new mobile app, will provide personal care consumers with a more personalized and interactive way of shopping for its beauty and grooming products. While the app will undoubtedly help to foster loyalty among the firm's existing customer base, persuading non-core brand users to download the app will prove to be a key barrier to more widespread usage.

Published By Datamonitor
17 Jun 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: an Alpaca meat snack

Published By Datamonitor
08 Jun 2011
Expert View
Expert View

New food review: kids' snacks discover their healthy side

Much criticized for their low nutritional value, lunch snacks for kids could be finding their feet as a healthier proposition with innovative vegetable-related launches arriving on the market. Other products to feature in this month's roundup of interesting food launches are novel crispbreads and new formulations in the ice cream category.

Published By Datamonitor
08 Jun 2011
Expert View
Expert View

New household products review: ions to make dishwashers more hygienic

This month's rundown of the latest novel launches from the household goods industry features a new dishwashing detergent with sanitizing benefits and novel packaging. Other notable products include wet wipes specifically designed to clean up the mess of DIY projects and an air freshener with a quirky design that could appeal to younger consumers.

Published By Datamonitor
08 Jun 2011
Expert View
Expert View

New personal care products review: summer cooling reaches new areas

Leading this month's roundup of novel personal care products are two releases that aim to offer relief from the heat of the summer months. In a twist on the classic antiperspirant, one product is promising to help consumers "save face" by preventing make-up and suncream from running, while a new bronzing stick claims that it keeps legs simultaneously tanned and cool.

Published By Datamonitor
08 Jun 2011

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