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Pfizer is to implement a number of initiatives to create a more efficient and profitable company. It is utilizing several cost-saving strategies to achieve this, such as adopting e-health solutions, selling off non-core business units, and enhancing its focus on prescription pharmaceuticals, all of which will help offset the losses caused by Lipitor's patent expiry and subsequent generic erosion.
Published By Datamonitor
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08 Jun 2011 |
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