Opinion on Consumer Insights in Asia-Pacific

Published within

« | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ... | » »|

Type Product title / description Pub Price
CommentWire
CommentWire

Savory snacks: Australian mid-lifers eclipse youngsters

Given the global impact of the health megatrend, it may come as some surprise to see that, between 1999 and 2009, Australia's savory snacks market is set to grow in value at 6.2% year on year. However, as Datamonitor's ConsumerGraphics database reveals, it is middle aged Aussies that snack makers should be targeting, rather than kids, but they should do so with healthier products such as pretzels.

Published By Datamonitor
26 Apr 2005
CommentWire
CommentWire

Danone / Yakult: bacteria bonanza?

Danone and Yakult have announced a joint venture to sell probiotic products in India. The move marks the first entrance by either company into the Indian market, in which they are aiming to become leading players. The companies hope to benefit from the growing Indian population and the global trend towards positive nutrition, but they must exercise sensitivity to consumer demographics.

Published By Datamonitor
28 Apr 2005
CommentWire
CommentWire

Australian ice-cream: baby-boomers boost sales

Australia has one of the world's highest spends per capita on ice-cream, particularly among the large 35-54 year old baby boomer consumer segment. These hard-working, affluent consumers are demanding high quality, tasty ice-cream, to reward them after a long day. However, they are demanding these tasty treats without the negative health implications that ice-cream normally brings.

Published By Datamonitor
02 Jun 2005
CommentWire
CommentWire

Coca-Cola: international ethics could mean reputation rescue

In an attempt to hold onto $1.3 million worth of contracts with a US university, Coca-Cola has agreed to carry out an independent audit of its business practices in India and Colombia. This could be an astute means of boosting Coca-Cola's reputation - providing the findings emerge in its favor.

Published By Datamonitor
21 Jun 2005
CommentWire
CommentWire

Nissui: strawberry fare

Japanese seafood producer Nissui's strawberry milk flavor fish-meat sausage is apparently an attempt to increase consumption among children. While this offering taps into the recent trend of unconventional product launches, a number of hurdles stand in the way of its success, especially since research suggests kids may not be the ideal demographic to target with fish products.

Published By Datamonitor
09 Aug 2005
CommentWire
CommentWire

Fonterra: the winning high-protein component

Fonterra's newly-unveiled dairy protein ingredients will appeal to a variety of customers. Though the vast majority of crispy proteins are currently used in energy bars, the new product's lack of flavor, nutritional benefit and functionality make it suitable for inclusion in a wider range of products.

Published By Datamonitor
14 Sep 2005
CommentWire
CommentWire

Starbucks: a great leap forward

Starbucks' opening of an outlet on Great Wall of China marks a continuation of its long march into the nation's hot beverage market. Despite China's traditional preference for tea, Starbucks has exploited its fascination for all things western, and the disposable income of an emerging middle class, to forge a new market.

Published By Datamonitor
22 Sep 2005
CommentWire
CommentWire

Premier/Apeejay: interest brewing in Typhoo

Indian tea company, Apeejay Surrendra, is reportedly in talks with Premier foods over the acquisition of the British Typhoo tea brand. Although the deal holds promise for both parties, if it goes ahead Apeejay must not neglect the UK tea market which, despite sluggish growth, remains much larger than India's.

Published By Datamonitor
30 Sep 2005
CommentWire
CommentWire

Kirin Brewery: tapping into China's growth

Kirin Brewery has taken steps to become the first major Japanese brewer with a wholly owned subsidiary in China. The investment will secure Kirin a firm foothold in a market which, in value growth terms, is expected to far outstrip the brewer's relatively mature domestic market of Japan. By establishing a production plant in China, Kirin also will gain scope for cost savings and further expansion.

Published By Datamonitor
25 Nov 2005
Expert View
Expert View

New food review: Asian products gallop ahead

Some unusual foods have emerged from Asia recently, with Productscan Online reporting on the launch of a baby food made with horsemeat in Japan, and a savory snack consisting of a fish presented on a stick in China. Both products perhaps reveal a more open-minded approach to eating unusual foodstuffs in the Far East than in the English-speaking world...

Published By Datamonitor
29 Nov 2005

« | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | ... | » »|

No help is available.