Opinion on Oral Hygiene

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Type Product title / description Pub Price
Expert View
Expert View

PLA Innovation of the Week: a new toothpaste to give you an energy boost in the morning

Sometimes it takes a little extra boost in the morning to get going, which is where coffee and energy drinks come in. Even toothpaste is getting in the act with new R.O.C.S. Energy adult toothpaste with taurine, which delivers "cheerfulness and energy in the morning." New in Russia, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
15 Sep 2014
Expert View
Expert View

How personal care can soothe minds: the future of scents for stress relief

The global economic downturn has resulted in a world of stress-overloaded consumers. Global respondents to Datamonitor's 2014 Consumer Survey placed stress second on a list of 47 health concerns, with 45% of the global population saying that they are concerned about it right now. Globally, consumers are desperately in need of de-stressing.

Published By Datamonitor
09 Jul 2014
Expert View
Expert View

PLA Innovation of the Week: better oral care with "morning" and "evening" toothbrushes

Oral care is important, and teeth should be brushed at least twice a day. Now there is an oral care product that makes that message more clear than ever, and even offers different benefits by time of day. The new Smiclean toothbrush comes in a two-pack with "morning" and "evening" versions. Sold in China, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
14 Jan 2014
Expert View
Expert View

PLA Innovation of the Week: a new toothpaste that helps you to lose weight by making food taste bad

What if losing weight was as easy as brushing teeth? Now it is with Dietifricio Weight-Loss Toothpaste, which not only whitens teeth and keeps gums healthy, but produces a bitter aftertaste to make foods - especially high sugar foods - taste less appetizing. New in Italy, it is the innovation of the week from Datamonitor Consumer's Product Launch Analytics.

Published By Datamonitor
08 May 2013
Expert View
Expert View

PLA Innovation of the Week: a light-activated toothpaste that turns every smile into whiter teeth

The more you smile, the whiter your teeth will be thanks to new BlanX LED White Shock Formula Toothpaste. This toothpaste uses a unique ingredient called Actilux which has a photo-catalytic effect and reacts to light to help whiten and bleach teeth naturally, without optical brighteners. New in Italy, this product is the innovation of the week from Datamonitor Consumer's Product Launch Analytics.

Published By Datamonitor
11 Apr 2013
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Expert View

New personal care review: Hollywood and high fashion inspire glamor-oriented launches

In this month's summary of recent launches from the personal care industry, fashion is emerging as a key driving force in product innovation. In make-up, an eyeliner that mimics a hair pin has been launched in Germany, while a mascara in France is drawing on the appeal of casino glamor. Meanwhile, in oral care, a new "gold" toothpaste is promising an instant "Hollywood look."

Published By Datamonitor
12 Mar 2013
Expert View
Expert View

New personal care review: toothbrushes get a handle on replacement indicator technology

This month's rundown of the latest personal care launches looks at how toothbrush indicator technology is taking strides forward, with a recent innovative launch featuring an integrated device in the handle showing when the toothbrush should be replaced. In other news, the trend for personal care products to mimic indulgent food continues with the launch of a bath soap "chocolate bar."

Published By Datamonitor
18 Jul 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: a toothbrush that reminds you when it should be replaced

Published By Datamonitor
12 Jun 2012
Expert View
Expert View

New personal care review: nail varnish removal gets on-the-go solution

A nail varnish pen that is designed for use on the go headlines this month's roundup of launches from the personal care industry. In other news, a face lotion claims to mimic the effect of laser treatments by reflecting UV light, while fruit and dessert flavors are emerging in the lip balm category and turmeric is an unusual active ingredient in a new toothpaste.

Published By Datamonitor
16 Dec 2011
Expert View
Expert View

New personal care review: a more indulgent way to kill germs

This month's roundup of the latest innovative personal care launches sees antibacterial hand-rubs - a category that has come into focus following recent concerns over pandemic diseases - become more mainstream, with one launch offering a range of indulgence-oriented fragrances. In other news, an on-the-go dietary supplement paste and an aerosol blusher are two of the more unusual recent launches.

Published By Datamonitor
09 Nov 2011

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