Fragrances: top scents in new global product launches

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Female perfumes: top fragrances in new products

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European personal care: smelling good still a high priority for recession-hit consumers

European consumers have continued to splash out on fine fragrances throughout the recession, according to a new study from Datamonitor. The research reveals that consumers are willing to sacrifice other parts of their personal care regime before fragrances, highlighting the ongoing importance of smelling good.

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Estee Lauder: reaching out to a younger generation

The luxury perfume market is experiencing a dip in sales, mostly as a result of the ongoing decline in airport traffic and sales. Long-time industry figurehead Estee Lauder is trying to turn its fortunes around by reinventing itself for a younger consumer base. With an already crowded market though, it is uncertain whether this will have the desired impact.<BR />

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Emerging market rivalry holds rewards for P&G, Unilever

In a rare display of one-upmanship, Procter & Gamble has claimed supremacy over Unilever in terms of sales of household products in emerging markets. Rivalry between the two companies on this key battleground is intense, but this should ultimately help the consumer product giants put clear water between themselves and their smaller rivals. Datamonitor analyst Andrew Serlin explains...

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Deeper pockets enable seniors to defy ageing

Consumers aged over 45 in the UK spend on average GBP30 more on personal care than their younger age cohorts. Despite this desire to look good, mature consumers are highly cynical about marketing and should therefore be targeted using realism, honesty and messages of product efficacy. Daniel Bone, Datamonitor Consumer Markets Analyst explains...

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Boots: when less is more

Boots Group is expected to announce that it has reached agreement with the Office of Fair Trading regarding its merger with Alliance Unichem and the disposal of 104 stores. Although the divestments will hurt short-term revenue, they may benefit the company's bottom line in the long term by reducing store duplication in small communities.

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Boots: just what the chemist ordered

Boots is apparently reluctant to use the expression 'flagship store' in reference to plans for its new premier store at Sedley Place on London's Oxford Street. Nevertheless, the vast range of offerings in the store has the potential to make a big impression on the city's shoppers and may be a decisive strategy in resisting enhanced competitive pressures from leading supermarkets.

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Avon Products: calling for a younger crowd

Avon Products is to downsize and outsource some of its operations in an effort to address its recent stuttering performance. The company hopes to bring senior management closer to its customer base, yet Avon will require more than a management reshuffle to revive its fortunes. The firm needs to look to emerging market opportunities, while rejuvenating its image in the US and Europe.

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Armani: still going it alone

Giorgio Armani denies he is considering selling his eponymous business. The question of succession comes to any fashion company closely associated with its designer, however at Armani, the creative force, Mr Armani himself, is also the business force. Having built up a global operation worth over E4.0 billion in worldwide retail sales, the question of who will succeed him becomes pressing.

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