Opinion on Beverages - Alcoholic

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Type Product title / description Pub Price
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The rise of beer in India shows no sign of stopping

Although the Indian alcohol industry has traditionally been dominated by stronger spirits, over the last five years beer has been able to make its presence felt with a CAGR of 14.98%. With over 47% population under 25, very low per capita consumption of beer (1.64 liters per person), and sufficient production of the raw material (barley), India has a sea of opportunities for the beer industry.

Published By Datamonitor
04 Jul 2014
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Bottled fruit cider: driving growth in a declining pub industry

As summer approaches, cider is bucking the trend of declining on-trade drinks consumption in the UK. Once a drink associated with West Country farmers, cider has been re-invented and is appealing to a new, younger audience. Brewers should build on the resulting increase in on-trade cider consumption to ensure that the drink's place at the bar is firmly established.

Published By Datamonitor
03 Jul 2014
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PLA Innovation of the Week: spirits + cider = an innovative "spider"

Alcoholic ciders have long been accommodating to new flavors, but what happens when you cross alcoholic cider with spirits? The answer is that you get Orwell's amaretto-flavored cider, a new "spider" drink that combines alcoholic cider with spirits-inspired flavor innovation. New in the UK, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
02 Jul 2014
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Rising alcohol duty: changing the drinking habits of the UK?

Every week in Britain an average of 17 pubs shut their doors permanently partially because of increasing tax forcing the price of alcohol up, causing consumers to change their drinking habits. Since 2004 beer duty rates have increased by more than 50%, contributing 30% to the price of a pint of beer. Unlike supermarkets, pubs and bars have to pass this price increase on to the consumer.

Published By Datamonitor
13 Jun 2014
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Packaging Innovation of the Month: Naturally Clicquot lets you chill and go

Sustainability is probably not something that immediately springs to mind when thinking of champagne packaging, but it is a topic that Veuve Clicquot has tackled with its Naturally Clicquot gift box, by French designer Cedric Ragot. Instead of an elaborately decorated presentation carton, the firm opted for an eco-friendly molded pulp-board outer casing made from potato starch and recycled paper.

Published By Datamonitor
29 May 2014
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PLA Innovation of the Week: a new sparkling water from Japan that looks and tastes like beer

Who says that bottled water has to be boring? Certainly not Japan's Otogino Company, the maker of new Kuos beer-flavored sparkling water. This amber-colored sparkling water looks and tastes like beer, but it has no alcohol, calories, or carbohydrates. New in Japan, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
12 May 2014
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PLA Innovation of the Week: a new gin that enjoys a flavor boost from white wine

Gin is one of the most flexible spirit types, and is very conducive to flavor and ingredient experimentation. However, until the launch of Ferdinand's new Saar dry gin infused with wine, no gin had ever been mixed with riesling white wine. New in the UK, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
04 Mar 2014
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Packaging Innovation of the Month: vodka goes pop!

Voz sparkling vodka is the first brand of its type to use the innovative Zork SPK resealable closure as an alternative to conventional champagne-style corks and plastics stoppers. It offers consumers a genuine packaging benefit, while retaining the opening ritual we associate with sparkling drinks, and can be used time and time again.

Published By Datamonitor
26 Feb 2014
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PLA Innovation of the Week: a new perfume for women inspired by a white wine grape

Wine and perfume have lots in common, especially since wine is often described in fragrance terms. Now, wine is the inspiration for an unusual new product - Vinas del Vero's Coleccion Perfume de Gewurztraminer - said to transform white wine flavors into a delicate new fragrance for women. New in Spain, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
29 Jan 2014
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10 trends to watch in consumer packaged goods in 2014

The Olympic Games may not award medals to consumer packaged goods products, but when looking at trends to watch in 2014, the marketers behind such products seem to have been inspired by the games' motto: "faster, higher, stronger." Packaged goods companies will be making their products greener, healthier, tastier, and faster in the New Year, says market researcher Datamonitor Consumer.

Published By Datamonitor
15 Jan 2014

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