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Expert View
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Banks need to offer an impulse saving service to foster a savings habit among customers who find it difficult to put money aside. This will help to grow the deposit base as well as assuaging negative perceptions regarding the ability to save.
Published By Datamonitor
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10 Apr 2013 |
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Expert View
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While an innovative brand image is crucial for ADIs targeting savers with higher balances, many depositors do not want to be the first to try out new products. Effective targeting and consumer education are key in order for new savings products to move beyond short-term gimmicks towards becoming enduring sources of funds for ADIs.
Published By Datamonitor
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09 Apr 2013 |
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Expert View
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In the US Bank of the West has enabled its mobile banking users to access their account details without logging in, while St.George Bank in Australia has done the same. This will lead to uptake by more providers, and other services following suit where there is less danger of account details being exposed to fraud.
Published By Datamonitor
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08 Apr 2013 |
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Expert View
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UniCredit Bulbank has opened a "Branch of the Future" in Sophia, Bulgaria. Many of the new branch's features are innovative improvements aimed at making the branch a more comfortable and stress-free place to bank; however, others will have little impact on the customer experience.
Published By Datamonitor
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05 Apr 2013 |
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Expert View
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Fraud management remains a key concern for banks and other payment industry players, particularly with respect to card-not-present transactions. However, for consumers convenience trumps security, so strategies for mitigating fraud must involve changing consumer perceptions.
Published By Datamonitor
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04 Apr 2013 |
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Expert View
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Consumers with small savings balances prize ease of access whereas consumers with large balances focus on interest rate. This requires banks to segment and market their savings proposition in terms of either rate or ease of access.
Published By Datamonitor
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03 Apr 2013 |
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Expert View
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The Yorkshire Building Society has launched a personal financial management tool via a deal with eWise. However, without quantifiable benefits it is unlikely to be effective in attracting new customers or even getting better value from existing customers.
Published By Datamonitor
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25 Mar 2013 |
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Expert View
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Improvements in mobile banking functionality mean it is overtaking online banking and will be the main point of customer contact in the future. US Bank's Photo Bill Pay is an example of mobile banking convenience that desktops cannot match.
Published By Datamonitor
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19 Mar 2013 |
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Expert View
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With almost 50% of UK customers saying that their bank does not understand their needs, banks must up their game. Traditional strategies based on mining internal customer data are not enough; banks must do more to understand their customers' daily lives so that they can provide more just-in-time, needs-based services.
Published By Datamonitor
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19 Mar 2013 |
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Expert View
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With Basel III looming, product design will be increasingly focused on minimizing regulatory issues and increasing the "stickiness" of deposits. Term deposits and notice accounts are set to become more prevalent under the regulation. However, offering a higher level of convenience, deposits kept in notice accounts will show more impressive growth rates than those held in term deposit accounts.
Published By Datamonitor
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19 Mar 2013 |
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Reports and briefs contain analyst driven analysis and opinion covering a specific market or issue.
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