Opinion on Financial Services

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Type Product title / description Pub Price
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eBay accelerates online/offline conflux

In unveiling its new strategies for 2013 and 2014, eBay provides a glimpse of the future of online commerce: a total blurring of the distinction between online and offline.

Published By Datamonitor
25 Sep 2013
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Digital advertising key to personalized service

The power of advertising on digital channels lies in its ability to satisfy the customer demand for a personalized experience.

Published By Datamonitor
23 Sep 2013
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IndusInd Bank boosts loyalty with customer engagement

IndusInd Bank is deepening its customer relationships to become more of a lifestyle partner, with the use of personalized and location-based offers.

Published By Datamonitor
20 Sep 2013
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Fear of fraud holding back mobile banking

Banks must act to boost consumer confidence about fraud protection if mobile banking is to hit the mainstream.

Published By Datamonitor
30 Aug 2013
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Fidelity's SmartFund Account: first Hong Kong, then Asia?

Fidelity's new execution-only asset management product will find a receptive market among Hong Kong's retail investors, making it a good test for a wider Asian rollout.

Published By Datamonitor
28 Aug 2013
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Santander backs branches

In expanding it bricks and mortar presence, Santander is backing the branch to remain the primary source of new customer acquisitions despite the growth of digital channels.

Published By Datamonitor
23 Aug 2013
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Bank of America improves brand through ethical positioning

In successfully communicating its positioning as a charitable and ethical bank, Bank of America has improved its reputation among affluent consumers following the tribulations of the financial crisis.

Published By Datamonitor
22 Aug 2013
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BOQ should use error to build love

Making an error in banking is never something to celebrate, but it can be an opportunity to build reputations and relationships. Bank of Queensland (BOQ) recently announced that it will refund A$34.5m to customers after an internal review found it had charged incorrect rates and fees.

Published By Datamonitor
16 Aug 2013
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Challenger banks need to rethink acquisition strategies

The new UK switching rules will have little impact on customers' propensity to change bank accounts. Challenger banks will need to take an aggressive approach to acquiring customers and growing market share.

Published By Datamonitor
14 Aug 2013
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Greater responsibility for banks as staff hit the books

More banking staff are taking professional qualifications, meaning that if products are mis-sold, banks will be unreservedly responsible. Diligent checks and monitoring to ensure the training is put into action are essential.

Published By Datamonitor
09 Aug 2013

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