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In February, two major fuel retailers launched promotions in an attempt to generate loyalty and promote higher margin, non-fuel products and services. However, with a recent Verdict survey indicating that European motorists are more concerned about fuel prices and service station location and less about brand loyalty, retailers will find it difficult to make customers interested in such schemes.
Published By Datamonitor
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21 Feb 2013 |
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CommentWire
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Chevron is believed to be in negotiations with the UK's largest independent fuel retailer, Malthurst Fuels, to sell part of its Texaco branded service station network in Ireland. After reporting a loss in 2008, it is possible that Chevron, along with ExxonMobil, the only other oil major left in the country, could follow Shell and Statoil's decision to exit the Irish market altogether.
Published By Datamonitor
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25 Feb 2010 |
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CommentWire
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The Irish National Roads Authority has stated that there will be no new motorway service stations in Ireland until 2009 at the earliest, partly because of lack of interest. However, this seems somewhat surprising as, if executed correctly, oil companies could profit from running motorway service stations in the country.
Published By Datamonitor
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29 Jan 2007 |
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