Latest Intelligence on Consumer Insights in Italy

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Type Product title / description Pub Price
CommentWire
CommentWire

Tetra Pak: world's first aseptic carton bottle offers advantages over conventional alternatives

Tetra Pak, the Swedish packaging company that pioneered the development of rectangular cartons for ambient dairy and juice products, has introduced Tetra Evero Aseptic. Claimed to be the world's first aseptic carton bottle to be used for white milk, the new product combines the handling and pouring qualities of a bottle with the environmental and cost advantages of a carton to challenge plastic.

Published By Datamonitor
03 Jun 2011
CommentWire
CommentWire

Prosecco: should enjoy improved growth if trademark can be secured in Brazil

Prosecco gained protected status across the EU earlier this year, and its ruling council is now seeking the same in Brazil. Efforts to protect the name demonstrate how important heritage and authenticity are in the industry, as they allow the wines to distinguish themselves from the competition. This is particularly desirable in Brazil due to its enormous growth potential as an emerging market.

Published By Datamonitor
07 Oct 2010
Expert View
Expert View

PLA seasonal innovations: chocolate Easter treats from around the globe

The Easter Bunny has been busy this spring, with innovative chocolate products taking pride of place on supermarket shelves around the world. PLA has found that there is something to make everyone smile, from a traditional Christian chocolate cross and royalty-themed chocolate ducks, to real egg shells filled with praline, decorate your own egg kits, and a cocktail egg from Brazil.

Published By Datamonitor
05 Apr 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: perfume-inspired wine

Published By Datamonitor
01 Jun 2011
ResearchWire
ResearchWire

PLA Innovation of the Week: eggs from a spray can for scrambled eggs, omelets, and more

Published By Datamonitor
23 Jan 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: a fragrance inspired by blood types

Published By Datamonitor
12 Jul 2011
Expert View
Expert View

New personal care products: fighting colds and crime at the same time

Not many people would associate cold relief tablets with crime, but one company in America has done just this. Its new cold relief products are marketed specifically on their crime fighting credentials, justifying this approach through the absence of a substance abuse chemical in its formula. This is an angle that other OTC medication could latch onto if it proves a hit with consumers.

Published By Datamonitor
20 Nov 2007
Expert View
Expert View

New household products review: microbiology inspires new drain solution

In this month's rundown of the latest innovations from the household goods industry, microorganisms are being promoted as a natural solution to drain clogs and odors. Meanwhile, the "cageless" rim block category is being expanded, with a new launch focusing on decorative as well as deodorizing benefits, and in detergents frozen desserts have inspired new indulgent fragrances.

Published By Datamonitor
16 Dec 2011
Expert View
Expert View

New food review: yogurt to outmuscle the competition

The constant search for the new 'breakthrough' functional ingredient shows little sign of abating, and this month's roundup of novel food launches highlights two such ingredients looking to make headway in the food industry. In yogurts, a new ingredient is promising to lower body fat and increase muscle, while in the food mixes category a new "super vegetable" is staking its claim.

Published By Datamonitor
05 May 2010
Expert View
Expert View

New food review: sprays, sachets, and droppers enliven the oil category

New ways of dispensing oil that allow for greater precision and less mess are featured in this month's summary of the latest food industry launches, with multifunctional nozzles, droppers, and single-serve sachets all looking to make an impression in the category. Meanwhile, white chocolate curry and potato chips with coffee are among the last month's more novel flavor developments.

Published By Datamonitor
16 Dec 2011

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