Latest Intelligence on Consumer Packaged Goods in Italy

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Type Product title / description Pub Price
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New household products review: household gloves explore cooking and cleaning avenues

In this month's summary of the latest novel household goods launches, the diverse possibilities of household gloves are being explored in two products, one which sees the glove used as a wet wipe and another specifically promoted for use in cooking. Meanwhile, dye protective sheets sold on a roll make their debut, and aleppo soap is making a rare appearance in a powder laundry detergent.

Published By Datamonitor
07 Aug 2012
Expert View
Expert View

New personal care review: toothbrushes get a handle on replacement indicator technology

This month's rundown of the latest personal care launches looks at how toothbrush indicator technology is taking strides forward, with a recent innovative launch featuring an integrated device in the handle showing when the toothbrush should be replaced. In other news, the trend for personal care products to mimic indulgent food continues with the launch of a bath soap "chocolate bar."

Published By Datamonitor
18 Jul 2012
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Expert View

New household products review: luxury beckons for air fresheners

The trend for air fresheners to be decorative as well as functional has taken another leap, as outlined in this month's rundown of innovative household products. Two new launches are making use of marble diffusers and jewelry bag designs, as air fresheners explore their potential as a luxury item. In other news, alternative materials are continuing their march in the household paper category.

Published By Datamonitor
14 Jun 2012
Expert View
Expert View

New food review: energy products take a cue from medicine with capsule innovation

A new energizing powder sold in capsules and designed to be sucked through a straw rather than consumed as a drink or a shot is among the innovations to feature in this month's roundup of the latest food industry launches. In other news, cake mixes have taken a decorative turn, and a rival to peanut butter has hit stores in the US.

Published By Datamonitor
14 May 2012
Expert View
Expert View

New personal care review: antibacterial silver finds new home in nail varnish

In this month's run-through of the latest launches from the personal care industry, an antibacterial silver ingredient is part of a novel formulation in the nail varnish category. In other news, a US company could court controversy with the launch of a lipstick for babies, while a soap product takes its cues from confectionery in a bid to enhance its indulgence appeal.

Published By Datamonitor
14 May 2012
Expert View
Expert View

New drinks review: QR branding sees wine embrace the smartphone era

The emergence of QR codes in line with growing consumer take-up of smartphone technology is offering diverse marketing and branding opportunities to consumer goods companies, as evidenced by the sparkling wine launch that headlines this month's rundown of drinks innovations. Meanwhile, new flavors are emerging in the gin segment and novel formats are being explored for liqueurs and bottled water.

Published By Datamonitor
14 May 2012
Expert View
Expert View

PLA seasonal innovations: chocolate Easter treats from around the globe

The Easter Bunny has been busy this spring, with innovative chocolate products taking pride of place on supermarket shelves around the world. PLA has found that there is something to make everyone smile, from a traditional Christian chocolate cross and royalty-themed chocolate ducks, to real egg shells filled with praline, decorate your own egg kits, and a cocktail egg from Brazil.

Published By Datamonitor
05 Apr 2012
Expert View
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New household products review: sponges branch out with fruit and oxygen formulations

This month's summary of the latest product launches from the household goods industry sees cleaning sponges once more at the forefront of innovation, with fruit and oxygen-based varieties hitting the market in Europe. Meanwhile, a distinctive range of environmentally friendly cleaners has been launched, and white tea has re-emerged within the fabric conditioner category.

Published By Datamonitor
27 Mar 2012
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New food review: nutritionally enhanced broccoli emerges as new "super superfood"

The race to develop ever more nutritionally beneficial foods has gathered pace, as revealed in this month's summary of the latest food industry launches, with the launch of a new broccoli enhanced with cancer-fighting agents. Meanwhile, the egg category could be, quite literally, set for a shakeup, with the launch of an innovative aerosol format.

Published By Datamonitor
01 Mar 2012
ResearchWire
ResearchWire

PLA Innovation of the Week: eggs from a spray can for scrambled eggs, omelets, and more

Published By Datamonitor
23 Jan 2012

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