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KFC: cutting waste through new packaging

Fast food chain KFC has committed to serving several of its most popular meals in paper wrapping rather than cardboard boxes in its UK and Ireland stores, which it says will reduce the amount of packing used by 1,400 tonnes. The strategy will save on costs but also boost the company's eco-credentials, which is continuing to be a key battleground in 2009.

Published By Datamonitor
28 Jan 2009

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