Latest Intelligence on Beverages - Alcoholic in Russia

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Type Product title / description Pub Price
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New drinks review: energy drinks toast their popularity

In this month's rundown of the latest innovations from the drinks industry, energy drinks are once again venturing into new territory, this time forging an unlikely alliance with champagne in a recent launch in Germany. Meanwhile, a drink powder that claims to be able to absorb alcohol has hit shelves, while bag-in-boxes are looking to the world of high fashion to reinforce upscale positioning.

Published By Datamonitor
12 Sep 2012
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New drinks review: water additives get convenient

In this month's review of beverage launches, the innovation potential of bottled water is being explored by drinks manufacturers. A striking "divided" bottle with separate compartments for water and flavoring has been launched in Russia, while concentrate powders have been reimagined as an on-the-go item, and spring water designed specifically for making baby food has hit shelves in Europe.

Published By Datamonitor
05 Apr 2012
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New drinks review: customization trend evolves with new energy additive

A new "water enhancer" that can be used to turn any conventional beverage into an energy drink is the innovation that headlines this month's rundown of novel launches from the drinks industry. Other developments to feature include a selection of innovative flavors for the dairy drink market, and a surprising melding of alcoholic drinks and cupcakes.

Published By Datamonitor
10 Feb 2012
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New drinks review: duo sachet brings "mix and match" concept to drinks

In this month's roundup of novel drinks industry launches, the personalization trend once again takes center stage with the introduction of a new powdered drink that allows consumers to blend individual flavors according to their own taste. In packaging news, novelty musical Christmas tins have arrived for the tea category, while butterscotch flavor "beer" for children is also hitting the shelves.

Published By Datamonitor
11 Jan 2012
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New drinks review: chocolate gets beauty bonus

A drink which claims that the path to beauty can be lined with indulgent treats headlines this month's roundup of novel launches from the drinks industry. Other products claiming to have health-enhancing benefits include a fat-burning coffee and a protein-enriched smoothie, showing the ongoing creativity of manufacturers in pairing product categories with functional benefits.

Published By Datamonitor
18 May 2011
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New drinks review: soft drink helps smokers get their fix

Aiming to encapsulate the experience of smoking in a bottle, a new tobacco-based beverage heads this month's summary of the most recent innovative launches from the drinks industry. In other news, a novel extract has made its debut in Russia, while in the Philippines the coconut fruit has inspired unusual packaging.

Published By Datamonitor
15 Apr 2011
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New drinks review: baked goods sector inspires fragrant vodka

This month's rundown of the latest novel drinks industry launches shows that creative packaging and unusual aromas are helping manufacturers add premium appeal in the spirits category. Elsewhere, other packaging innovations see sports bottles positioned as suitable for babies, while a juice pack which is made completely from biodegradable plastic has also hit the shelves.

Published By Datamonitor
09 Mar 2011
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New drinks review: soft drink market hots up

Innovative taste experiences predominate in this month's rundown of the latest novel product launches in the drinks industry. New developments include unusual fruit flavors, as well as a jelly-textured drink that is designed to be consumed hot. In other news, packaging made from precious metals is pushing the boundaries in the spirits category.

Published By Datamonitor
10 Feb 2011
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New drinks review: juices get roughage treatment

An attempt to reposition fruit juice as a truly natural, healthy product heads up this month's rundown of the latest novel launches in the drinks market, with a beverage that seeks to capture the nutritional benefits of whole fruit. Also featured are several unique flavor combinations and new packaging developments that suggest the sector is keener than ever to innovate.

Published By Datamonitor
12 Jan 2011
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New drinks review: Amazonian 'superherb' hits the market

The Amazon continues to be a source of new functional 'super' ingredients, as demonstrated by the recent launch of a tea made from the high caffeine, medicinal plant guayusa. Guayusa is just the latest in a line of Amazonian plants, from goji to guarana and acai, which are being appropriated by manufacturers to give their products an edge in the exotic and nutritional stakes.

Published By Datamonitor
03 Aug 2010

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