Latest Intelligence on Beverages - Alcoholic in Poland

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Type Product title / description Pub Price
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New drinks review: pure water reaches new spiritual heights

Bottled water makers have been making increasingly exaggerated claims about the health benefits of their brands, but a new variety that recently featured on the Productscan database appears to top all of them. The Spiritual Water brand claims to help purify the mind as well as the body, containing Biblical text and images to inspire the drinker.

Published By Datamonitor
16 Nov 2007
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Expert View

New drinks review: juices get roughage treatment

An attempt to reposition fruit juice as a truly natural, healthy product heads up this month's rundown of the latest novel launches in the drinks market, with a beverage that seeks to capture the nutritional benefits of whole fruit. Also featured are several unique flavor combinations and new packaging developments that suggest the sector is keener than ever to innovate.

Published By Datamonitor
12 Jan 2011
Expert View
Expert View

New drinks review: health drinks add on-the-go appeal

As seen in this month's rundown of the latest innovative drinks launches, the single-use and shot formats continue to penetrate the market, with new products including a single-serve detox drink and a shot-type product designed to relieve the symptoms of cold and flu. Both highlight the popularity of functional products that can fit into consumers' increasingly mobile lifestyles.

Published By Datamonitor
10 Dec 2010
Expert View
Expert View

New drinks review: energy drink targets trucker market

The energy drink market is growing rapidly, leading manufacturers to launch a plethora of new flavors that are targeted at a growing number of consumers. One of the more unusual targets seen this month is truckers, an unusual niche that shows how wide-reaching the sector has become.

Published By Datamonitor
29 Jul 2009
Expert View
Expert View

New drinks review: developing drinks for all occasions

The growing health trend has seen the release of an array of niche products, as a look at the latest launches on Productscan reveals. One such product is a new bottled water that has been created especially for diabetics, highlighting how drinks manufacturers attempt to get ahead of the competition by offering something different.

Published By Datamonitor
18 Jan 2008
CommentWire
CommentWire

InBev: bringing Beck's to Poland

In teaming up to bring Beck's to Poland, InBev and PepsiAmericas have formed an alliance that will benefit from the combined strengths of the Beck's brand and PepsiAmericas' distribution power. Furthermore, the move should safely position InBev to make its overdue entry into the emerging Polish market.

Published By Datamonitor
30 Jun 2005

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