Latest Intelligence on Consumer Insights in Europe

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Type Product title / description Pub Price
CommentWire
CommentWire

Yum Brands: Taco Bell to expand

Taco Bell is to open outlets in India and Spain in the near future, according to media reports. The unit's parent company, Yum Brands, plans to turn the restaurant into a globally successful concern, emulating its Pizza Hut and KFC brands. Overseas expansion will be challenging in the present economic climate and the chain will need to improve on its past track record if it is to be successful.

Published By Datamonitor
19 Nov 2008
ResearchWire
ResearchWire

Young adults' alcohol consumption: UK girls just want to have fun

Published By Datamonitor
01 Jun 2005
ResearchWire
ResearchWire

Yogurt: top flavors in new products

Published By Datamonitor
20 Jan 2010
ResearchWire
ResearchWire

Yogurt: top flavors in new global product launches

Published By Datamonitor
09 Apr 2008
CommentWire
CommentWire

Works with Water: targeting appearance conscious consumers

Nutraceuticals company Works with Water has launched a spring water containing an ingredient that is clinically proven to help reduce bacteria. The drink, called Beauty, is designed to help prevent acne and is reflective of the growing trend in the functional drink market of associating inner health and outer beauty. However, the firm needs to be cautious of deteriorating levels of consumer trust.

Published By Datamonitor
15 Apr 2008
CommentWire
CommentWire

WM Morrison: time to shop around

WM Morrison's takeover of the Safeway chain in 2004 has proved more problematic than initially expected, raising concerns over the group's ability to integrate such a large acquisition. Finance director Martin Ackroyd is the victim of a boardroom shakeup that should see the supermarket group's management thrust into line with accepted corporate governance standards.

Published By Datamonitor
24 Mar 2005
ResearchWire
ResearchWire

Wines and wine coolers: top flavors in new products

Published By Datamonitor
04 Jul 2008
Expert View
Expert View

Wine in decline as consolidation grips UK market

The UK wine market is undergoing considerable consolidation. An increasing emphasis on grape type and availability rather than vintage and estate is pushing the industry towards more business focused, rather than consumer-led, marketing and as a result, quality is suffering. Datamonitor's Nicci Pugh considers the impact of this trend and how it is likely to affect future growth...

Published By Datamonitor
25 May 2005
Expert View
Expert View

Whyte & Mackay boosts spirits portfolio with UK distribution rights for Cockspur

For Whyte & Mackay, gaining the distribution rights for a brand in the fast-growing and lucrative golden rum segment will complement other areas of its spirits brand portfolio. Furthermore, this deal should offer a growth opportunity for Cockspur Rum, allowing it to compete in a segment where only a handful of key brands play.

Published By Datamonitor
30 Sep 2010
Expert View
Expert View

Why Kellogg's Special K is emphasizing what consumers can gain through healthy eating

Special K has unveiled a new campaign which focuses on the emotional benefits of following a diet regime rather than the absolute number of pounds shed. It seeks to inspire more positivity and less guilt where weight is concerned, with the intention of helping consumers to stick to their goals. This approach may well help to overcome certain hurdles which have tripped dieters in the past.

Published By Datamonitor
06 Jan 2011

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