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CommentWire
CommentWire

Paperless billing: mirage or miracle?

Banks, mobile phone providers, fixed line telephone suppliers, and airlines have all made efforts to encourage e-billing. Now it is the turn of the utilities, as British Gas encourages its customers to sign up to paperless billing. The service may provide advantages in targeted email marketing, but easy communication via email may lead to increased volumes of customer queries.

Published By Datamonitor
25 Feb 2004

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