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Expert View
Expert View

New personal care products review: dual action products gain user appeal

This month's roundup of innovative personal care launches finds a plethora of products that have dual action qualities. These include a soap that is also a toy for kids, a toothpaste that can aid sleep as well as fight decay, and a female perfume that has anti-aging properties. As consumers are demanding time-saving devices for use in their busy lives, such products could well appeal.

Published By Datamonitor
24 Mar 2009

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