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Expert View
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This month's roundup of novel personal care launches looks at a new energizing roll-on product that could increase consumer options for convenient, on-the-go energy. Meanwhile, skincare launch highlights include a face mask for use at different stages of the menstrual cycle, and soft drinks have inspired a new ginger ale hand soap.
Published By Datamonitor
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07 Aug 2012 |
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Expert View
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This month's rundown of the latest personal care launches looks at how toothbrush indicator technology is taking strides forward, with a recent innovative launch featuring an integrated device in the handle showing when the toothbrush should be replaced. In other news, the trend for personal care products to mimic indulgent food continues with the launch of a bath soap "chocolate bar."
Published By Datamonitor
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18 Jul 2012 |
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The practical issue of storing soap in the shower is being addressed by a novel solid shampoo with a hanging hook, a product featured in this month's rundown of personal care innovations. In other news, speed and convenience are the focus of a new one second nail varnish remover, while the allure of smoking seems to be the inspiration behind an unusually designed face powder pack.
Published By Datamonitor
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05 Apr 2012 |
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Expert View
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In this month's rundown of the latest innovative personal care launches, a manufacturer from Japan is taking the concept of personal space to unusual new places with the launch of a fragrance that can only be smelled within a defined radius. Mascara is another recent focus of innovation, with launches including a refillable product and a novel formula containing multiple conditioning ingredients.
Published By Datamonitor
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27 Mar 2012 |
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Expert View
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Innovative soap products headline this month's roundup of the latest novel launches from the personal care industry. In Japan, 20 years of research has come to fruition with the launch of a soap fragranced with "blue rose," while in Brazil a bar soap is making clever use of packaging to target kids. In other news, novel solutions for removing make-up and handling pets have gone on sale in the US.
Published By Datamonitor
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12 Sep 2011 |
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Expert View
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In this month's review of the latest innovative launches in the personal care space, the strength, flexibility, and environmental benefits of natural bamboo have seen it utilized in the toothbrush category. Meanwhile, a company in Brazil is targeting depilatory products at teenage girls, while a producer in the US is promoting fragrances designed to be matched to the consumer's blood type.
Published By Datamonitor
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11 Aug 2011 |
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Packaging design becomes a key brand differentiator at Christmas during the peak trading period. However, despite its potential, summer packaging has yet to take off to the same extent. Manufacturers of fast moving consumer goods and over-the-counter healthcare products in particular could benefit from more diverse seasonal packaging designs, although this should not jeopardize efficacy claims.
Published By Datamonitor
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18 Jul 2011 |
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My Beauty Advisor, Procter & Gamble's new mobile app, will provide personal care consumers with a more personalized and interactive way of shopping for its beauty and grooming products. While the app will undoubtedly help to foster loyalty among the firm's existing customer base, persuading non-core brand users to download the app will prove to be a key barrier to more widespread usage.
Published By Datamonitor
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17 Jun 2011 |
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Expert View
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The trend for pack design as a key component of modern make-up products is evidenced by two new launches which use novel packaging for both practical and decorative effect. Also in focus in this month's rundown of new personal care innovations is the childcare market, with one product that aims to make bath time fun for children, and another that aids the toilet training process.
Published By Datamonitor
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09 Mar 2011 |
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Glitz and glitter effects are being utilized by manufacturers in creative new ways in an attempt to add a glamorous edge to their product offerings. This month's rundown of the latest developments in the personal care industry highlights two such formulations, one a hand cream claimed to contain diamond dust, and the other a liquid soap with glitter flakes.
Published By Datamonitor
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10 Dec 2010 |
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