Latest Intelligence on Leisure and Arts in South and Central America

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Type Product title / description Pub Price
CommentWire
CommentWire

Starbucks: taking coffee back to its roots

Starbucks' internationalization continues apace: it will open its first store in Mexico this year, followed by ambitious expansion throughout the Latin American region. But while coffee shop culture is said to be sweeping Latin America, it remains to be seen whether Starbucks' premium strategy can succeed while economic hardship is rife.

Published By Datamonitor
28 Feb 2002
Expert View
Expert View

Rising obesity levels: contradicting consumer attempts to eat healthier

Despite consumers making active attempts to eat healthier, the threat of obesity shows no sign of slowing down. Once confined to high income countries and households, obesity is now just as much of a problem as malnutrition in developing countries. In a new Datamonitor report the contradiction between attempts to eat healthier and rising obesity levels is explored.

Published By Datamonitor
06 Feb 2008
Expert View
Expert View

Quiznos to take advantage of the rapidly growing food service sector in Brazil

Quiznos has partnered with master franchiser Brazil Best Food for the opening of 200 restaurants in Brazil, as part of its international growth strategy. While Brazil is one of the fastest growing economies in the world and provides a fertile environment for multinational investments, competition from local and long-established players needs to be addressed for any investment to be a success.

Published By Datamonitor
22 Jun 2011
Expert View
Expert View

McDonald's: Europe drives growth

New sales figures confirm that the fast food chain is more reliant than before on European outlets, with a focus on refurbishing existing venues rather than creating new ones proving successful for the company. Relying on existing stores for sales has been a successful short-term strategy, but the firm will now be hoping economic improvements will help maintain growth.

Published By Datamonitor
22 Apr 2010
CommentWire
CommentWire

McDonald's: capitalizing on the downturn with an even greater presence

McDonald's has announced plans to open 1,000 new restaurants in 2009, even though the recession is starting to impact on its results. The company could succeed in its gamble by encouraging more consumers to downsize to its cheaper food offering, but it must not completely forget the importance of health and premium trends.

Published By Datamonitor
27 Jan 2009
CommentWire
CommentWire

McDonald's - kids are lovin' it

McDonald's Corporation has garnered yet more negative publicity, as new research from a US university has found that children as young as three have shown a preference for the fast food giant's branded food. While the findings highlight the dangers of marketing junk food to kids, the research could provide an opportunity for the company to launch more wide-ranging healthier kids' menus.

Published By Datamonitor
08 Aug 2007

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