Latest Intelligence in North America

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Type Product title / description Pub Price
CommentWire
CommentWire

US economy: time to focus on the bare necessities

The gap between incomes and housing costs has grown in every state. With the economy not expected to recover to previous peaks, middle-income households might soon feel the pinch and have to curb spending. CPG manufacturers must respond appropriately, through greater offerings of more affordable goods sold through cheaper channels.

Published By Datamonitor
23 Sep 2002
Expert View
Expert View

MicroSD-led NFC products may do more harm than good

DeviceFidelity's launch of an NFC-enabling cover for the iPhone follows hot on the heels of other developments to convert mobile handsets into contactless form factors. Given the sensitivity surrounding the NFC business model, this will provide added impetus for acquirers to build contactless acceptance but risks alienating mobile operators from future discussions around mobile payments.

Published By Datamonitor
28 May 2010
Expert View
Expert View

Tesco: losing share but riding high

Tesco is comfortably riding out the challenging trading conditions facing UK retailing, recording pre-tax profits of GBP2.95 billion for the 52 weeks to February 28. Although exposure to non-food and the impact of its Discounter brand have dented sales growth, the supermarket's international credentials and ability to diversify into new markets will see it continue to prove a formidable retailer.

Published By Datamonitor
21 Apr 2009
Expert View
Expert View

New personal care products: focusing on the benefits of the freezer

Frozen products appear to be gaining ground in personal care, as this month's roundup of new products shows. As well as a freezable sore throat pouch, a frozen cube has been launched for sensual massage. Elsewhere, antioxidant fruits have become popular, appearing in a new blusher.

Published By Datamonitor
18 Dec 2008
CommentWire
CommentWire

Mars: rejecting proposals to relax chocolate definition

Mars' criticism of a possible relaxation of the rules on what defines a chocolate product in the US would appear to show the company has for once rightly predicted consumer opinion. With a growing consumer trend for premium snacks and a desire for authentic foods, a move into cheaper chocolate production could have prompted a consumer backlash against the company.

Published By Datamonitor
20 Sep 2007
CommentWire
CommentWire

Anheuser-Busch: high spirits may not pay off

Long Tail Libations, the new spirits company from Anheuser-Busch, has appeared at a time when Americans are increasingly keen to consume the innovative liqueurs it is promoting. However, given the significant scale and market knowledge advantages of the more established spirits players, Long Tail is most unlikely to become a cash cow for its parent.

Published By Datamonitor
08 Nov 2005
Expert View
Expert View

Boys will be boys? More male consumers embrace feminine values

As gender roles continue to blur, the personal care industry could benefit as more men take an active interest in their appearance. Datamonitor research has highlighted some of the key 'megatrends' based on changing consumer values, with gender complexity at the forefront of the issues for personal care players to confront.

Published By Datamonitor
17 Aug 2005
CommentWire
CommentWire

Cadbury-Schweppes: fighting fire with fizz

Cadbury-Schweppes' restructuring plan has generated funds for investment in marketing, research and development. The company's success in the US diet carbonated beverages markets has given it the impetus for greater focus on this segment. However, its reliance for success on an ailing brand such as 7-UP may prove a hindrance in this approach.

Published By Datamonitor
24 Feb 2005
CommentWire
CommentWire

Coca-Cola: Minute Maid targets the online juice consumer

Published By Datamonitor
09 May 2001
CommentWire
CommentWire

Priceline: the price still isn't right

Published By Datamonitor
03 Nov 2000

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