Latest Intelligence on Consumer Packaged Goods in Israel

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Type Product title / description Pub Price
CommentWire
CommentWire

Mecca Cola: singing a different tune

Mecca Cola is in direct competition with Coca-cola, deliberately appealing to anti-US sentiments. This growing tendency for manufacturers to market themselves on a political positioning to take advantage of consumer concerns creates a loyal customer base that will not be easily swayed.

Published By Datamonitor
09 Jan 2003
Expert View
Expert View

New food review: chocolate gets savory makeover

The savory tastes of consumers have been well catered for this month, with Productscan recording a selection of traditionally sweet products that have been given a savory makeover. These include bacon flavored chocolate and muffins with savory fillings, providing consumers with an increasing array of savory meal options.

Published By Datamonitor
24 Aug 2007
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Expert View

New drinks review: developing drinks for all occasions

The growing health trend has seen the release of an array of niche products, as a look at the latest launches on Productscan reveals. One such product is a new bottled water that has been created especially for diabetics, highlighting how drinks manufacturers attempt to get ahead of the competition by offering something different.

Published By Datamonitor
18 Jan 2008
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Expert View

New food review: targeting singles with limited edition foods

Meal options targeted at singles have been somewhat limited in the past, with most packaged foods catering for families or couples. A Norwegian store aims to change this by offering singles more choice, with a selection of limited edition meat cuts especially portioned for the singles market. As more people are living on their own, the singles market could become a bigger target in future.

Published By Datamonitor
20 Feb 2009
CommentWire
CommentWire

Australia: two of the country's largest grocery retailers found guilty of "local washing"

Woolworths and Coles, the "big two" in Australian grocery retailing, have been named, shamed, and fined for incorrectly labeling imported produce as "local." While Australians are generally keen to support their local community, violations such as these threaten to weaken the local movement. At a time when rising food prices are already putting pressure on local offerings, authenticity is key.

Published By Datamonitor
18 May 2011

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