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CommentWire
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Woolworths and Coles, the "big two" in Australian grocery retailing, have been named, shamed, and fined for incorrectly labeling imported produce as "local." While Australians are generally keen to support their local community, violations such as these threaten to weaken the local movement. At a time when rising food prices are already putting pressure on local offerings, authenticity is key.
Published By Datamonitor
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18 May 2011 |
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CommentWire
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Mecca Cola is in direct competition with Coca-cola, deliberately appealing to anti-US sentiments. This growing tendency for manufacturers to market themselves on a political positioning to take advantage of consumer concerns creates a loyal customer base that will not be easily swayed.
Published By Datamonitor
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09 Jan 2003 |
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Expert View
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The growing health trend has seen the release of an array of niche products, as a look at the latest launches on Productscan reveals. One such product is a new bottled water that has been created especially for diabetics, highlighting how drinks manufacturers attempt to get ahead of the competition by offering something different.
Published By Datamonitor
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18 Jan 2008 |
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Expert View
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The savory tastes of consumers have been well catered for this month, with Productscan recording a selection of traditionally sweet products that have been given a savory makeover. These include bacon flavored chocolate and muffins with savory fillings, providing consumers with an increasing array of savory meal options.
Published By Datamonitor
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24 Aug 2007 |
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Expert View
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Meal options targeted at singles have been somewhat limited in the past, with most packaged foods catering for families or couples. A Norwegian store aims to change this by offering singles more choice, with a selection of limited edition meat cuts especially portioned for the singles market. As more people are living on their own, the singles market could become a bigger target in future.
Published By Datamonitor
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20 Feb 2009 |
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