Latest Intelligence on Food in Middle East and Africa

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Type Product title / description Pub Price
ResearchWire
ResearchWire

New food launches by category, January to March 2009: noodles spiral up

Published By Datamonitor
26 May 2009
ResearchWire
ResearchWire

Chocolate: top flavors in new products

Published By Datamonitor
19 May 2009
ResearchWire
ResearchWire

Product claims: new food launches, December 2008 to February 2009

Published By Datamonitor
05 May 2009
ResearchWire
ResearchWire

New food launches by category, December 2008 to February 2009: breakfast cereals move up

Published By Datamonitor
05 May 2009
ResearchWire
ResearchWire

Sandwiches: top flavors in new products

Published By Datamonitor
30 Apr 2009
CommentWire
CommentWire

Savola: looking to boost share of Middle East edible oil market

According to Savola's chief executive, Zouhair Eloudghari, the company will raise its edible oil refining capacity in Saudi Arabia to 400,000 tonnes per year when a new refining unit comes online at the end of 2009. Mr Eloudghari said that Savola, the world's largest producer of branded cooking oil, will use the added capacity to boost market share in the Levant and particularly in Syria and Iraq.

Published By Datamonitor
22 Apr 2009
CommentWire
CommentWire

Campbell: encouraging innovation from outside

Campbell Soup Co has thrown the door open for anybody to make suggestions that will help business by unveiling its 'Ideas for Innovation' program. It is presented in the form of a website, on which budding inventors can submit ideas regarding any area of operations. This draws on the emerging 'crowd sourced' trend which promotes interactivity between manufacturer and consumer.

Published By Datamonitor
01 Apr 2009
ResearchWire
ResearchWire

New food launches by category, November 2008 to January 2009: strong growth for sweet spreads

Published By Datamonitor
30 Mar 2009
ResearchWire
ResearchWire

Product claims: new food launches, November 2008 to January 2009

Published By Datamonitor
30 Mar 2009
Expert View
Expert View

Nestle: playing on emotional appeal

Nestle is aiming to utilize the Japanese design principle Kansei, a way of translating emotions and impressions into physical design, in order to boost the appeal of its products. As packaging is an integral part of what attracts a consumer to a product, Nestle hopes that incorporating emotions into packaging designs will enhance the overall product experience and increase its sales.

Published By Datamonitor
26 Mar 2009

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