Latest Intelligence on Haircare

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Type Product title / description Pub Price
ResearchWire
ResearchWire

Seniors' personal care: growing old gracefully means looking good

Published By Datamonitor
03 Aug 2005
CommentWire
CommentWire

Sara Lee: momentum rests on innovation

Sara Lee chairman and CEO Brenda Barnes has assured investors that the company's restructuring program is beginning to bear fruit, although she conceded that a great deal of work lies ahead. The wheels of Sara Lee's divestment plan are in motion, but this needs to be accompanied by high levels of investment in new product development for the company's core brands.

Published By Datamonitor
24 Feb 2006
ResearchWire
ResearchWire

Product claims: new personal care launches, Sep-Nov

Published By Datamonitor
27 Jan 2006
ResearchWire
ResearchWire

Product claims: new personal care launches, Nov-Jan

Published By Datamonitor
14 Mar 2005
ResearchWire
ResearchWire

Product claims: new personal care launches, May-Jul

Published By Datamonitor
31 Oct 2005
ResearchWire
ResearchWire

Product claims: new personal care launches, Jul-Sep

Published By Datamonitor
29 Nov 2005
ResearchWire
ResearchWire

Product claims: new personal care launches, Jan-Mar

Published By Datamonitor
18 May 2005
ResearchWire
ResearchWire

Product claims: new personal care launches, Dec-Feb

Published By Datamonitor
12 Apr 2005
ResearchWire
ResearchWire

Product claims: new personal care launches, Aug-Oct

Published By Datamonitor
13 Dec 2005
CommentWire
CommentWire

Procter & Gamble: TV ads are a turn-off

P&G's plans to scale down TV advertising reflect a fundamental change in how consumer goods are marketed, as mass, homogenous campaigns are replaced by those targeting specific consumer need states. These are less suited to TV, and ad-skipping technologies further exacerbate the problem. P&G's rivals are certain to follow suit, reducing spending on traditional advertising.

Published By Datamonitor
14 Jun 2005

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