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Expert View
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In this month's rundown of the latest innovative launches from the personal care industry, the issue of packaging sustainability is being brought into sharper focus with a new lip balm tube made from compostable board. Meanwhile, coconut water remains prominent, appearing in new lip gloss and hand wash launches, and a lobster hormone is the unlikely inspiration for a new body sculpting lotion.
Published By Datamonitor
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21 May 2013 |
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Kids' cosmetics is a largely untapped segment and represents a "quick win" for many personal care brands, as it requires minimal change in the formulation of their products and only a slight adaptation of their marketing strategies to win over kids as well as parents.
Published By Datamonitor
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08 May 2013 |
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What if losing weight was as easy as brushing teeth? Now it is with Dietifricio Weight-Loss Toothpaste, which not only whitens teeth and keeps gums healthy, but produces a bitter aftertaste to make foods - especially high sugar foods - taste less appetizing. New in Italy, it is the innovation of the week from Datamonitor Consumer's Product Launch Analytics.
Published By Datamonitor
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08 May 2013 |
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Expert View
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With antibacterial products becoming well-established within the liquid soap category, one US manufacturer is looking to raise the stakes with the launch of a product that is not only itself antibacterial, but also comes in an odor-neutralizing, anti-microbial pump bottle. In other news, plant oils and ancient grains are emerging in hair and skin care formulations.
Published By Datamonitor
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18 Apr 2013 |
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The more you smile, the whiter your teeth will be thanks to new BlanX LED White Shock Formula Toothpaste. This toothpaste uses a unique ingredient called Actilux which has a photo-catalytic effect and reacts to light to help whiten and bleach teeth naturally, without optical brighteners. New in Italy, this product is the innovation of the week from Datamonitor Consumer's Product Launch Analytics.
Published By Datamonitor
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11 Apr 2013 |
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Expert View
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The concept of a veil is synonymous with weddings, but what if you could wear a veil around the face to block pollen and prevent hay fever? Now you can, with new Fumakilla Allershut Pollen Face Spray, a product that prevents pollen from sticking to the nose and eyes. New in Japan, this product is the innovation of the week from Datamonitor Consumer's Product Launch Analytics.
Published By Datamonitor
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25 Mar 2013 |
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In this month's summary of recent launches from the personal care industry, fashion is emerging as a key driving force in product innovation. In make-up, an eyeliner that mimics a hair pin has been launched in Germany, while a mascara in France is drawing on the appeal of casino glamor. Meanwhile, in oral care, a new "gold" toothpaste is promising an instant "Hollywood look."
Published By Datamonitor
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12 Mar 2013 |
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Expert View
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Pack-Track's Packaging Innovation of the Month for February is Sweet Pocket Gloss from Look by BIPA, launched in Austria in a pack that has been specially designed for taking with you on the go. Its unusual packaging includes a moving lenticular mouth shape that should appeal to young shoppers.
Published By Datamonitor
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26 Feb 2013 |
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Expert View
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In this month's rundown of the latest novel personal care launches, cosmetics could be taking a step forward with a multi-function brush that works as both an eyeliner and mascara. In other news, supplements are imitating candy to increase their appeal with children, deodorants are being adapted for on-the-go use, and absinthe is the unusual ingredient of choice for a new body care line.
Published By Datamonitor
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14 Feb 2013 |
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Expert View
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China Glaze Tranzitions Nail Lacquer with Hardeners is a new concept in nail polish: it starts out one color, but reacts when a clear topcoat is applied, changing to a second shade so that consumers can "create an entirely new look with just one swipe." New in the US, this product is the innovation of the week from Datamonitor's Product Launch Analytics.
Published By Datamonitor
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28 Jan 2013 |
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