Latest Intelligence on Personal Care

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Type Product title / description Pub Price
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PLA Innovation of the Week: a new deodorant that may be smarter than you are

New ClickStick electric deodorant is the world's first "smart deodorant." Dispensing gel deodorant with the click of a button, ClickStick has a mobile app that calculates the right amount of deodorant needed - based on your personal needs and activity level - and offers a way to order refills. New in the US, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
22 Dec 2014
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The rapid rise of the beauty advent calendar

Traditionally, advent calendars have been associated with the confectionery space and have often been targeted at younger consumers. However, this concept is expanding as innovation concepts traditionally found in food and drink migrate into the personal care space. Advent calendars within the beauty space are now gaining rapid traction as a seasonal "must-have" for consumers.

Published By Datamonitor
19 Dec 2014
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PLA Innovation of the Week: a discreet new candy with skincare claims

Everyone could use a sweet break from time to time, but munching on candy during the workday can be frowned on. Lotte B Can candy avoids this issue with discreet packaging resembling a skin cream tube, which also helps to reinforce the claim that this candy actually benefits the skin. New in Japan, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
08 Dec 2014
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Deodorants: compressed solutions drive wider innovation interest in a "quiet" category

Often being eclipsed by more glamorous categories such as haircare and skincare, the launch of game-changing compressed deodorants has resulted in new attention being drawn to the deodorants space. Innovation is now going beyond functional hygiene and is being explored in other ways, such as through sustainability, the blurring of category lines, and a focus on male-targeted solutions.

Published By Datamonitor
05 Nov 2014
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PLA Innovation of the Week: make yourself a fragrance designer with this new innovation

With packaged fragrances, you end up smelling like everybody else that wears that particular fragrance. This can be avoided with the new Inglot Freedom System Fragrance. This offers five perfume options, and the consumer can mix, match, or layer the fragrances as desired. New in the Czech Republic, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
28 Oct 2014
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Male grooming in South Africa: capitalizing on the changing needs of an evolving male consumer

Male grooming is a dynamic and high growth space within personal care, comprising a wide range of products from functional hygiene solutions right through to more complex ones such as anti-agers. Last year, total spending on male grooming products was around $21.5bn. Of this, the South African market made up a mere $84m, making it a high potential innovation area to explore.

Published By Datamonitor
24 Oct 2014
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Knocking down a taboo through packaging: glamorizing feminine hygiene

It has taken a long time, but the market in feminine hygiene - sanitary towels and tampons - is changing with moves that are carving out an overt presence on-shelf and extending that remit through to one's own personal space.

Published By Datamonitor
14 Oct 2014
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PLA Innovation of the Week: a new toothpaste to give you an energy boost in the morning

Sometimes it takes a little extra boost in the morning to get going, which is where coffee and energy drinks come in. Even toothpaste is getting in the act with new R.O.C.S. Energy adult toothpaste with taurine, which delivers "cheerfulness and energy in the morning." New in Russia, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
15 Sep 2014
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From Twitter to the local drugstore: how celebrities dictate beauty trends

"Twitter culture" and the current flood of beauty blogs have an undeniable impact on society's view on beauty and necessary make-up regimes, especially among younger people. 32% of consumers aged 18-24 and 34% of those aged 25-34 claim that it is important or very important for them to adopt the latest cosmetic looks/styles, compared with only 21% and 16% for the age groups of 45-54 and 55-64.

Published By Datamonitor
11 Sep 2014
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Hair conditioners: adapting innovation to suit evolving consumer behaviors and demands

Traditionally, hair conditioners have been used in-shower to soften and smoothen hair. This approach is now changing as consumers seek products that can more effectively maintain hair health and deliver a more satisfactory hair appearance. Therefore, conditioners that go beyond traditional functions, wet-use formats, and "one-size-fits-all" products will cater to evolving demands.

Published By Datamonitor
02 Sep 2014

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