New household goods review: new ways to keep insects at bay

This month's new product review finds that insect repellents are becoming more varied, with innovative new launches including a clip-on fan-assisted repellent and an on the go all-natural repellent towelette. These new products show that traditional sprays are being sidelined by more wide-ranging formats.

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New household products review: glittery clothing gets the laundry treatment

Novel cleaning devices and odor eliminators are among this month's roundup of new household products, including a laundry cleaner for glittery clothes and a spray freshener for dog beds. This shows that the sector is looking for new ways of making the house and clothes look their best.

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New household products review: household care focuses on the beautiful

This month's selection of new household product launches shows that beautifying claims are becoming more popular. Products making such claims include a dish soap product with a hand protecting formula and a laundry product that helps to reveal the "seven signs of beautiful clothes". These products show that personal care terminology is increasingly being used in the household products sector.

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General purpose cleaners: top fragrances in new products

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New household products review: enhancing the home with greener products

The green revolution is continuing to influence the household goods market, with this month's roundup of product innovations showing a number of new launches that market their green credentials. These include a green pressure washer, a chemical-free drain unblocker and reusable drinks bottles, showing that green is the new black in this market.

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New household products review: products emit scents appeal

This month's roundup of new household goods launches sees that scented products have been given a makeover, with new launches providing innovative elements. These include a tumble dryer freshener that sticks to the dryer drum and an undercover bed fragrancer that keeps sheets fresh for longer. These launches highlight the fact that home fragrance remains an important consumer concern.

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New household products review: upscale scents are a clear favorite in cleaning products

This month's selection of innovative household product launches finds a damp absorber that fits to the toilet tank, in addition to an array of pleasantly scented products. These include a pink pepper and anise scented dish washing detergent and a jasmine and black gardenia fragranced laundry detergent showing that sensory needs, as well as practical applications, are being addressed by the sector.

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New household products review: encouraging men to do household chores

This month's selection of new household goods finds an ethical and gender slant to new launches. While Spontex has released a line of cleaning implements that are targeted specifically at men, Seventh Generation is concentrating on green cleaners that have proven germ fighting action.

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General purpose cleaners: top fragrances in new products

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New household products review: addressing flu concerns with a throwaway mask

Due to the recent concerns about the H1N1 flu virus, as well as the SARS epidemic a few years ago, face masks have become a standard part of the wardrobe in some areas of the world. This month's household products review features a new product that aims to address these concerns, with a novel mask that also doubles as a tissue.

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