Latest Intelligence on Household Products

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Type Product title / description Pub Price
Expert View
Expert View

New household products: inflating the market with innovations

A variety of product releases aimed at improving comfort in the home have been noted by Productscan Online this month. These include a flat PVC vase that gains its shape when filled with water, and an air freshener which is said to reduce stress and aid sleeping, and is aimed primarily at young infants and their parents.

Published By Datamonitor
23 Jun 2006
ResearchWire
ResearchWire

Product claims: new household goods launches, Feb-Apr

Published By Datamonitor
29 Jun 2006
ResearchWire
ResearchWire

Product claims: new household goods launches, Mar-May

Published By Datamonitor
18 Jul 2006
ResearchWire
ResearchWire

Laundry soaps & detergents: top fragrances in new launches

Published By Datamonitor
18 Jul 2006
ResearchWire
ResearchWire

New household goods launches Mar-May: a fresh time for deodorizers

Published By Datamonitor
21 Jul 2006
Expert View
Expert View

A-list celebrity endorsements are failing to dazzle consumers

A recent consumer survey has shown that celebrity endorsements are one of the least trusted means of conveying product information, only just faring better than door-dropped leaflets. This is bad news for advertising agencies, which have been devoting increased energy to signing up everyone from bona fide A-list stars to Z-list reality show contestants to help sell products and services.

Published By Datamonitor
21 Jul 2006
ResearchWire
ResearchWire

Product claims: new household goods launches, April-June

Published By Datamonitor
14 Aug 2006
ResearchWire
ResearchWire

New household goods launches Apr-Jun: bug spray zaps into action

Published By Datamonitor
22 Aug 2006
ResearchWire
ResearchWire

Cleaners & disinfectants: top fragrances in new launches

Published By Datamonitor
23 Aug 2006
Expert View
Expert View

New household goods review: green growth in the household

Manufacturers are responding to a growing consumer concern for environmental issues with the launch of various household products touted as having green benefits. These include a biodegradable kitchen bag for food leftovers, and organic laundry sheets put in the washing machine in place of powder or liquid, as reported on Productscan Online.

Published By Datamonitor
01 Sep 2006

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