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CommentWire
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The world's largest restaurant chain, McDonald's [MCD], has announced a rise in sales indicating a revival of its fortunes in Europe. The chain experienced a range of bad publicity last year, culminating in the film Super Size Me. McDonald's has been diligent in its efforts to cater for changing consumer trends, but it needs to ensure this focus is sustained.
Published By Datamonitor
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10 Feb 2005 |
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CommentWire
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The gourmet pizza market in New Zealand is growing, with market leader Pizza Hut adding a new luxury range to its menu. Pizza Hut's gourmet addition will allow it to seize market share from its upscale competitors. Yet while aiming high, the pizza chain should avoid alienating its core market - the family - upon which its success is built.
Published By Datamonitor
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05 Jul 2005 |
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ResearchWire
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Published By Datamonitor
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27 Feb 2007 |
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ResearchWire
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Published By Datamonitor
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29 Jan 2008 |
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Expert View
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Gluten-free appears to be one of the larger trends of 2008, moving into a range of new categories, including burritos and instant oatmeal. Meanwhile, hummus appears to be gaining popularity as a functional food, with new offerings including probiotic hummus and one that is fortified with vitamins, showing that the health food market is moving its focus toward less mainstream foods.
Published By Datamonitor
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26 Nov 2008 |
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