Latest Intelligence on Food

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Type Product title / description Pub Price
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Private label: untapped opportunities for the Brazilian dairy market

Brazil is one of the fastest-growing economies in the world, and its high consumption of dairy products should be supported to continue this performance. Branded domination means that there is an opportunity for domestic and foreign stores to launch their own private labels, which can be more competitive on price. This move will only be successful, however, if quality and innovation are high.

Published By Datamonitor
25 Jul 2014
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The expansion of frozen yogurt franchises

Frozen yogurt franchises are spreading worldwide. This trend began in the US, where two young men opened a store in 2005, called Pinkberry. This company now has almost 250 stores and is present in 19 countries on four continents. It spread to the UK, and frozen yogurt bars are now expanding across the country, with names such as Yoomoo, Tutti Frutti, Samba Swirl, Moosh, Yogland Yuforia, and Snog.

Published By Datamonitor
24 Jul 2014
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China: the new Eldorado for foreign cheese-makers

Despite the 2008 scandal when tainted melamine was found in milk and infant formula, China's dairy imports are expected to see growth of over 20% in 2014, led by milk. In particular, processed cheese has gained momentum and its consumption has expanded over the recent past as Chinese consumers develop an appetite for Western flavors, leaving untapped opportunities for foreign producers.

Published By Datamonitor
18 Jul 2014
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Neuromarketing: why the FMCG world is on the cusp of a scientific revolution

Just over a decade ago, author Michael Lewis published a book named "Moneyball: The Art of Winning an Unfair Game." It told the story of how a man named Billy Beane - then general manager of the Oakland Athletics baseball team - revolutionized the way that teams recruited players. He did so by dismissing the adage that identification of talent was about "gut instinct" and "feel."

Published By Datamonitor
09 Jul 2014
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Using digital technology to enhance the out-of-home dining experience

Digital technology is becoming more and more common in restaurants as a tool to enhance the customer's experience and increase sales. With 74% of global consumers owning a smartphone, according to Datamonitor's Consumer Survey in 2014, people are increasingly familiar with Internet-enabled devices, and foodservice operators are capitalizing on this trend by implementing guest-facing technology.

Published By Datamonitor
03 Jul 2014
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New EU allergen legislation: tactics to turn a crisis into an opportunity

The Food Information for Consumers Regulation coming into effect across the EU as of December 13, 2014 changes food labeling for the foodservice industry. Rendering allergen information mandatory on labels and on food that is pre-packed, sold loose, or served out-of-home, the new EU regulation brings some fundamental changes to the way restaurants and caterers operate.

Published By Datamonitor
03 Jul 2014
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PLA Innovation of the Week: beat the summer heat with a new freezer snack from South Korea

Beating the summer heat usually means cold drinks or ice cream, but what if a snack could cool you down? That is the proposition with Nongshim's corn snack in a new ice corn flavor. This puffed corn snack is intended to be placed in the freezer 20 minutes before consumption. New in South Korea, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
23 Jun 2014
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Can offering functional food and drinks by subscription make them more accessible?

In the US, 81% of people aged over 15 say that they take vitamins, minerals, and/or other food supplements at least a few times a year, compared to 66% who claim to eat foods that deliver a specific health benefit, One concept that might help to break supplements' hold on the market is offering functional food and drinks by subscription.

Published By Datamonitor
18 Jun 2014
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Digital value proposition as a survival strategy in the competitive fast-food market

Fast-food brands are going through difficult times due to consumers increasingly shifting towards healthier food and drink. Some companies have responded to this with campaigns that allow consumers to express their individuality and creativity. Digital technologies are excellent tools for such promotions, enabling brands to engage with customers on a personal level and maintain brand loyalty.

Published By Datamonitor
17 Jun 2014
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PLA Innovation of the Week: a new sausage that nips bad breath in the bud

Spicy sausage may taste great, but bad breath caused by garlic and other spices and seasonings used in sausage is no fun. Sahin heat-treated sausage "without fenugreek and garlic smell" claims to put these bad breath worries to rest. New in Turkey, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
16 Jun 2014

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