Latest Intelligence on Consumer Packaged Goods

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Type Product title / description Pub Price
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PLA Innovation of the Week: a discreet new candy with skincare claims

Everyone could use a sweet break from time to time, but munching on candy during the workday can be frowned on. Lotte B Can candy avoids this issue with discreet packaging resembling a skin cream tube, which also helps to reinforce the claim that this candy actually benefits the skin. New in Japan, it is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
08 Dec 2014
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Is "craft" the next big thing for soft drinks and fruit juices in the US?

Craft beer may be one of the biggest success stories in packaged beverages in the last 50 years. Craft beer currently accounts for over 14% of the overall beer market in the US and its production nearly doubled between 2011 and 2014, according to the Brewers Association. Craft beer has captivated beer consumers. Can craft beverages do the same for consumers of non-alcoholic drinks?

Published By Datamonitor
05 Dec 2014
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Beef-loving Argentina is turning to vegetarianism

The spread of the health and wellness trend and the current state of rising inflation have transformed the Argentine food landscape. Traditionally a beef-loving nation, Argentina is starting to turn to the so-called "better-for-you" lifestyle known as vegetarianism.

Published By Datamonitor
03 Dec 2014
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Packaging Innovation of the Month: Wattwiller's senior-friendly screw cap is a winner

Wattwiller still mineral water bottles from France have a new easy-open flower-shaped screw cap that has been specifically designed to appeal to senior consumers. Datamonitor Consumer's Pack-Track team believes that this is the first time that a beverage brand has made such a significant move and has hailed the Wattwiller bottle as its Packaging Innovation of the Month.

Published By Datamonitor
01 Dec 2014
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PLA Innovation of the Week: a new coffee creamer that elevates portability to a new level

Packaged coffee creamer products had largely been shut out of the on-the-go market until the launch of new Nestle Coffee-Mate 2Go concentrated coffee creamer, a "triple strength" liquid creamer in a spill-resistant, portable plastic bottle with 18 servings. New in the US, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
25 Nov 2014
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PLA Innovation of the Week: a snack cake that becomes a frozen novelty after a trip to the freezer

Snack cakes are not normally eaten to "beat the heat," but that may change with new Phoskitos Pou mini-cakes. These chocolate and milk cream cakes can be consumed as they are or put in the freezer for one hour and eaten like ice cream afterwards. New in Spain, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
17 Nov 2014
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PLA Innovation of the Week: a new laundry detergent claimed to turbocharge your sex life

Want to improve your sex life? Clean the sheets with new Surf limited-edition Flirty Shades of Surf laundry detergent. New in the UK, this limited-edition laundry detergent "with Scentsual Oils" has a rose and jasmine scent that is claimed to heat up the bedroom in a kinky kind of way. This product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
10 Nov 2014
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Deodorants: compressed solutions drive wider innovation interest in a "quiet" category

Often being eclipsed by more glamorous categories such as haircare and skincare, the launch of game-changing compressed deodorants has resulted in new attention being drawn to the deodorants space. Innovation is now going beyond functional hygiene and is being explored in other ways, such as through sustainability, the blurring of category lines, and a focus on male-targeted solutions.

Published By Datamonitor
05 Nov 2014
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PLA Innovation of the Week: a chocolate baking morsel with a surprise inside

Chocolate chip cookies may never be the same after the debut of new Nestle Toll House DelightFulls Filled Baking Morsels. Unlike ordinary chocolate chips, these chocolate pieces deliver a new flavor twist as they are filled with different flavors: caramel, mint, cherry, and peanut butter. New in the US, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
04 Nov 2014
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Can beer steal a page from Keurig's and Nespresso's book?

The next frontier for the beer market is not your local bar or pub; it is your kitchen counter. Beer-makers want a spot on the counter as the beer market aims to emulate the success of table-top coffee-makers like the Keurig or Nespresso. Heineken's The Sub "draught beer lifestyle appliance" is the latest salvo in what could be the next hot emerging sector of the beer market.

Published By Datamonitor
31 Oct 2014

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