Latest Intelligence on Consumer Packaged Goods

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Type Product title / description Pub Price
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Can offering functional food and drinks by subscription make them more accessible?

In the US, 81% of people aged over 15 say that they take vitamins, minerals, and/or other food supplements at least a few times a year, compared to 66% who claim to eat foods that deliver a specific health benefit, One concept that might help to break supplements' hold on the market is offering functional food and drinks by subscription.

Published By Datamonitor
18 Jun 2014
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Digital value proposition as a survival strategy in the competitive fast-food market

Fast-food brands are going through difficult times due to consumers increasingly shifting towards healthier food and drink. Some companies have responded to this with campaigns that allow consumers to express their individuality and creativity. Digital technologies are excellent tools for such promotions, enabling brands to engage with customers on a personal level and maintain brand loyalty.

Published By Datamonitor
17 Jun 2014
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PLA Innovation of the Week: a new sausage that nips bad breath in the bud

Spicy sausage may taste great, but bad breath caused by garlic and other spices and seasonings used in sausage is no fun. Sahin heat-treated sausage "without fenugreek and garlic smell" claims to put these bad breath worries to rest. New in Turkey, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
16 Jun 2014
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Juice bars must stand out to appeal to consumers

Recognized as a big trend in the US in 2013, juice bars capitalize on the consumer's need for health, convenience, and provide the social benefits of a coffee shop. As a result, they are attracting a growing number of consumers in the UK. However, what exactly makes a trend into an industry?

Published By Datamonitor
13 Jun 2014
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Rising alcohol duty: changing the drinking habits of the UK?

Every week in Britain an average of 17 pubs shut their doors permanently partially because of increasing tax forcing the price of alcohol up, causing consumers to change their drinking habits. Since 2004 beer duty rates have increased by more than 50%, contributing 30% to the price of a pint of beer. Unlike supermarkets, pubs and bars have to pass this price increase on to the consumer.

Published By Datamonitor
13 Jun 2014
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PLA Innovation of the Week: a new fabric softener that lets you "switch" your scent between washings

With new Downy Parfum Collection Scent Switcher concentrate fabric conditioner, simply rubbing or moving clothing after using the product "switches" the scent to a second fragrance right up until the next wash. New in Malaysia and the Philippines, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
09 Jun 2014
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Does "rare sugar" have the potential to rescue soft drink markets worldwide?

Kiss enough frogs and eventually you will find a prince. Soft drink makers thought they found one with stevia, with Coca-Cola going as far as replacing regular Sprite with a stevia-sweetened version in the UK during 2013. However, this has not delivered a much-needed sales turnaround, suggesting that the frog kissing will continue, with Japan's so-called "rare sugars" now angling for a smooch.

Published By Datamonitor
06 Jun 2014
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PLA Innovation of the Week: a new rice cracker from Asia made with a little help from hungry ducks

Many foods claim to be natural, but few tell you how they achieved that status. Beautiful Life Dr Rice golden rice cookies are the exception, being rice crackers made from "duck rice" that is grown in a "natural" system where ducks are raised among rice crops to feed on insects and weeds. New in China, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
02 Jun 2014
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Packaging Innovation of the Month: Naturally Clicquot lets you chill and go

Sustainability is probably not something that immediately springs to mind when thinking of champagne packaging, but it is a topic that Veuve Clicquot has tackled with its Naturally Clicquot gift box, by French designer Cedric Ragot. Instead of an elaborately decorated presentation carton, the firm opted for an eco-friendly molded pulp-board outer casing made from potato starch and recycled paper.

Published By Datamonitor
29 May 2014
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PLA Innovation of the Week: nothing says "just for men" quite like the scent of jet fuel

Men and motors go together like fish and chips and salt and pepper. The male love of anything powerful and fast is reflected in new Wingman Jetwash three-in-one multi-gel, a multi-tasking cleansing gel for shower, shampoo, and shaving that has the scent of aviation fuel. New in the UK, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
27 May 2014

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