Latest Intelligence on Consumer Packaged Goods

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Type Product title / description Pub Price
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PLA Innovation of the Week: a new fabric softener that lets you "switch" your scent between washings

With new Downy Parfum Collection Scent Switcher concentrate fabric conditioner, simply rubbing or moving clothing after using the product "switches" the scent to a second fragrance right up until the next wash. New in Malaysia and the Philippines, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
09 Jun 2014
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Does "rare sugar" have the potential to rescue soft drink markets worldwide?

Kiss enough frogs and eventually you will find a prince. Soft drink makers thought they found one with stevia, with Coca-Cola going as far as replacing regular Sprite with a stevia-sweetened version in the UK during 2013. However, this has not delivered a much-needed sales turnaround, suggesting that the frog kissing will continue, with Japan's so-called "rare sugars" now angling for a smooch.

Published By Datamonitor
06 Jun 2014
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PLA Innovation of the Week: a new rice cracker from Asia made with a little help from hungry ducks

Many foods claim to be natural, but few tell you how they achieved that status. Beautiful Life Dr Rice golden rice cookies are the exception, being rice crackers made from "duck rice" that is grown in a "natural" system where ducks are raised among rice crops to feed on insects and weeds. New in China, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
02 Jun 2014
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Packaging Innovation of the Month: Naturally Clicquot lets you chill and go

Sustainability is probably not something that immediately springs to mind when thinking of champagne packaging, but it is a topic that Veuve Clicquot has tackled with its Naturally Clicquot gift box, by French designer Cedric Ragot. Instead of an elaborately decorated presentation carton, the firm opted for an eco-friendly molded pulp-board outer casing made from potato starch and recycled paper.

Published By Datamonitor
29 May 2014
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PLA Innovation of the Week: nothing says "just for men" quite like the scent of jet fuel

Men and motors go together like fish and chips and salt and pepper. The male love of anything powerful and fast is reflected in new Wingman Jetwash three-in-one multi-gel, a multi-tasking cleansing gel for shower, shampoo, and shaving that has the scent of aviation fuel. New in the UK, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
27 May 2014
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Can Japan's granola boom spark a breakfast revolution in Asia?

Historically, breakfast in Japan has been a bowl of rice and miso soup, a grilled salmon fillet, natto (fermented soybeans), nori seaweed, or perhaps some pickled vegetables. However, the busy lifestyles of many Japanese consumers are making it hard to follow this tradition, opening the market to more convenient alternatives like granola.

Published By Datamonitor
23 May 2014
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Blood sugar management market abounds with opportunity

Humans are hard-wired to love sugar, courtesy of ancient relatives that were never quite sure where their next meal might come from. Consumption of foods high in energy-rich fat and sugar could mean the difference between life and death. That is not the case for modern-day consumers, but we still carry those same cravings for sugar that our caveman ancestors had.

Published By Datamonitor
20 May 2014
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PLA Innovation of the Week: a fabric conditioner claimed to help clothing dry faster

Fabric softeners and conditioners help clothes smell and feel great, but can a fabric conditioner actually save you time? New Suavitel Fast Dry fabric conditioner says that it can, promising to help clothes dry 30% faster compared to clothing that is washed with detergent alone. New in the US, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
19 May 2014
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PLA Innovation of the Week: a new sparkling water from Japan that looks and tastes like beer

Who says that bottled water has to be boring? Certainly not Japan's Otogino Company, the maker of new Kuos beer-flavored sparkling water. This amber-colored sparkling water looks and tastes like beer, but it has no alcohol, calories, or carbohydrates. New in Japan, this product is the Datamonitor Consumer Product Launch Analytics innovation of the week.

Published By Datamonitor
12 May 2014
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Flurry of fluid milk innovation aims to reverse long-term sales decline

For a product that has endured more than a half century of consumption declines in the US market alone, fluid milk is acting surprisingly energetically these days. A flurry of innovation in new cow's milk products may at last have the potential to revitalize a sector that has been in the doldrums for decades.

Published By Datamonitor
07 May 2014

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