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Kingfisher: franchising scheme to lead to swift expansion

The UK-based Kingfisher is set to introduce a franchise model as part of its long-term growth plans, which are to be announced in the first quarter of 2011. This initiative will enable Kingfisher to expand quickly, reduce the impact of difficult trading conditions in the UK and increase its hold over the European market.

Published By Datamonitor
07 Oct 2010

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