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Type Product title / description Pub Price
Case Studies
Case Studies

Somersby Case Study: Establishing an Alcohol Category Adjacent to Beer

A case study focusing on how the Somersby cider brand has been established in certain markets of Northern Europe and Russia, where there has historically been little tendency to drink cider.

Published By MarketLine
04 Nov 2010 $495
Buy
Case Studies
Case Studies

Old Spice Case Study: Using Social Media to Revitalise a Brand

The case study looks at the rise of social media and how two notable CPG manufacturers in the men’s personal care segment have successfully incorporated it into their marketing strategy.

Published By MarketLine
04 Nov 2010 $495
Buy
Report
Report

The Changing Face of the UK At-Retirement Market 2010

The UK at-retirement market is experiencing fundamental changes in demographics and regulatory frameworks. This is going to impact how consumers are targeted and what products will be available to them.

Published By Datamonitor
04 Nov 2010 $4495
Buy
Brief
Brief

Somersby Case Study: Establishing an Alcohol Category Adjacent to Beer

A case study focusing on how the Somersby cider brand has been established in certain markets of Northern Europe and Russia, where there has historically been little tendency to drink cider.

Published By Datamonitor
04 Nov 2010 $400
Buy
Brief
Brief

Old Spice Case Study: Using Social Media to Revitalise a Brand

The case study looks at the rise of social media and how two notable CPG manufacturers in the men’s personal care have successfully incorporated it into their marketing strategy.

Published By Datamonitor
04 Nov 2010 $400
Buy
Report
Report

UK Health & Beauty Retailers 2010

UK Health & Beauty Retailers 2010 explores the growth trends, dynamics and outlook of the health & beauty market in the UK with profiles of the leading operators.

Published By Verdict
05 Nov 2010 $3450
Buy
Report
Report

Renewable Energy in China

China is now the world's workshop for wind and solar power, but it will soon also become its biggest consumer.

Published By Datamonitor
08 Nov 2010 $4995
Buy
Brief
Brief

Green Consumer Attitudes - Automotive in Germany

The automotive industry around the world, and in Germany specifically, can realize commercial gains by communicating more effectively with consumers regarding environmental issues and sustainability

Published By Datamonitor
09 Nov 2010 $2900
Buy
Brief
Brief

Service Station Retailing in the UK 2010

Service Station Retailing in the UK outlines recent key movements in the size of the national petrol station network, fuel volume sales, network ownership and market shares while also analyzing retailers' fuel, shop, car wash and card propositions.

Published By Datamonitor
09 Nov 2010 $2795
Buy
Report
Report

The Convenience Consumer Trend in Global Financial Services: Online and Instant

As a result of the global financial downturn consumers are increasingly streamlining their lifestyles, leading to them looking for time-saving features; FS providers can meet this consumer demand through targeting the Convenience Megatrend.

Published By Datamonitor
10 Nov 2010 $3450
Buy

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