Reports and Briefs on Consumer Packaged Goods in South and Central America

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Type Product title / description Pub Price
Report
Report

Successes and Failures in Consumer Packaged Goods Innovation and Marketing

This collection of case studies explores the most compelling successes and failures across the global consumer packaged goods landscape by combining consumer and product insight with concise case study analysis

Published By Datamonitor
31 Dec 2010 $2795
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Brief
Brief

Successes and Failures Case Study: Method "Clean Happy" Campaign

Method "Clean Happy" is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
17 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Discover your Coca-Cola Zero Campaign

Discover your Coca-Cola Zero Campaign is part of Datamonitor Consumer's Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor's consumer insight – to drive success.

Published By Datamonitor
27 Sep 2012 $400
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Brief
Brief

Successes and Failures Case Study: Crystal Eco

Crystal Eco is part of Datamonitor Consumer's Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor's consumer insight research – to drive success.

Published By Datamonitor
27 Sep 2012 $400
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Brief
Brief

Successes and Failures Case Study: Budweiser in Brazil

Budweiser in Brazil is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
19 Jun 2012 $400
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Brief
Brief

Successes and Failures Case Study: Andorinha Olive Oil

Andorinha Olive Oil is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
13 Jul 2012 $400
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Brief
Brief

SMART Packaging Innovation: The impact on food safety and waste

This presentation was originally given the at the Packaging Waste and Sustainability conference in Brussels in March 2012.

Published By Datamonitor
30 Mar 2012 $400
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Brief
Brief

Smart Packaging Case Study: How packaging can communicate with the consumer in new ways

Smart packaging developments align with convenience trends and enhance brand communication and sensory experiences. Food safety concerns and technological developments will drive growth, but consumer suspicion and cost remain significant hurdles.

Published By Datamonitor
12 Aug 2011 $400
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Report
Report

Serving the Expanding Middle Classes: Targeting Aspirational Brazilian Consumers

The market in Brazil is being influenced by the needs of the emerging middle class demographic. Using this report, domestic and international players can best take advantage of the opportunities created by this rapidly-evolving segment.

Published By Datamonitor
27 Jan 2012 $2795
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Brief
Brief

Sensory and Indulgence in Personal Care

This content was presented at the 2012 In-cosmetics conference in Barcelona. It explores consumer and product trends impacting the premium personal care space, using Datamonitor's Sensory & Indulgence mega-trend to organize the themes covered.

Published By Datamonitor
27 Apr 2012 $400
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