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Case Studies
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Pfizer exited the OTC healthcare market in 2006 with the sale of its Consumer Healthcare division. In 2009, Pfizer re-entered the market. This case study will examine Pfizer's growth, disposal of the OTC division, and the subsequent market re-entry.
Published By MarketLine
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11 Apr 2013 |
$495
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Case Studies
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P&G are the global leaders in the hair care industry with over 20% global market share. This case study looks at how Head & Shoulders has become a popular mass consumer product and entered the Indian shampoo industry.
Published By MarketLine
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16 Jan 2013 |
$495
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Brief
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Datamonitor's Personal Care MarketWatch provides monthly insight into the key developments in the personal care industry, including the latest news, analysis, and opinion from Europe, North America, South and Central America, and Asia Pacific.
Published By Datamonitor
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19 Dec 2012 |
$400
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Report
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Innovation in oral care continues to evolve in line with changing consumer needs. This report outlines important consumer and product trends impacting this category globally, based on Datamonitor’s TrendSights mega-trend framework.
Published By Datamonitor
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12 Dec 2012 |
$3450
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Report
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The global flavors industry is dominated by four large manufacturers, which together control over half the total market. This report profiles the leading industry players and compares and contrasts their growth strategies.
Published By Datamonitor
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07 Dec 2012 |
$2795
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Brief
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Datamonitor's Global Product Innovation Update provides you with the latest product news and trends in the consumer packaged goods industry from Europe, North America, South and Central America, and Asia Pacific.
Published By Datamonitor
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22 Nov 2012 |
$400
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Brief
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Datamonitor's Personal Care MarketWatch provides monthly insight into the key developments in the personal care industry, including the latest news, analysis, and opinion from Europe, North America, South and Central America, and Asia Pacific.
Published By Datamonitor
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22 Nov 2012 |
$400
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Brief
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Datamonitor's Global Product Innovation Update provides you with the latest product news and trends in the consumer packaged goods industry from Europe, North America, South and Central America, and Asia Pacific.
Published By Datamonitor
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29 Oct 2012 |
$400
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Brief
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Datamonitor's Personal Care MarketWatch provides monthly insight into the key developments in the personal care industry, including the latest news, analysis, and opinion from Europe, North America, South and Central America, and Asia Pacific.
Published By Datamonitor
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26 Oct 2012 |
$400
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Report
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This report analyzes how the Fresh & Natural sub-trend is shaping the consumer and innovation landscape. It examines how industry and marketing personnel are strategizing to meet consumer demand for local, organic, green, and "free-from" products.
Published By Datamonitor
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24 Oct 2012 |
$3450
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Reports and briefs contain analyst driven analysis and opinion covering a specific market or issue.
Business Insight reports are an objective source of data, analysis and market insight
Insight for technology vendors into customer trends and pain points from key business decision makers.
Butler Group's thought leadership, opinion, with end user case studies and product profiles for key vendors.
Butler Group's vendor ranking and assessment model groups vendors into Outperform, Perform, and Under-perform categories.
Butler Group's thought leadership, opinion, and best practice with technology audits, product comparisons and rankings.
Opinion and market commentary from Datamonitor's industry experts.
Company profiles deliver detailed insight into how companies are organized and function with SWOT analysis.
Company reports provide detailed company evaluations.
Opinion and market commentary from Datamonitor's industry experts.
Company reports provide detailed company evaluations.
Opinion and market commentary from Datamonitor's industry experts.
Opinion and market commentary from Datamonitor's industry experts.
Track industry events, markets, products, customers, prospects, competitors and partners
Country profiles presenting easy-to-digest summaries and standardized data.
Databooks use charts and tables to provide a data-centric view of a particular market or category
Opinion and market commentary from Datamonitor's industry experts.
Comprehensive category data, including market value, volume, segmentation and share, with analysis.
Industry profiles provide standardized market data (including size & segmentation) and competitive analysis.
Market sizing and forecast data for a market or sector delivered in spreadsheet format.
Track industry events, markets, products, customers, prospects, competitors and partners
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Reports and briefs contain analyst driven analysis and opinion covering a specific market or issue.
Opinion and market commentary from Datamonitor's industry experts.
Insight for technology vendors into customer trends and pain points from key business decision makers.
Business information covering a specific market or issue.