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Brief
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This month's Drinks MarketWatch finds that market players are getting more experimental in their attempts to give their products stand-out appeal, with recent launches including a relaxation coffee, showing the downturn is not inhibiting innovation.
Published By Datamonitor
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03 Mar 2010 |
$200
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Brief
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This month's Drinks MarketWatch focuses on creative new tea products. Isotonic benefits and flower and candy inspired flavor directions are among the ways manufacturers are innovating in the tea category.
Published By Datamonitor
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14 Jun 2010 |
$200
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Brief
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This month's Drinks MarketWatch discusses the restrictive beer tie in the UK. While a weakened beer tie could improve the country's pub trade, licensees are faced with the possibility that their rents will be raised to counter any loss of earnings.
Published By Datamonitor
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01 Jun 2009 |
$200
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Brief
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This month's Drinks MarketWatch looks at innovations in the coffee cateogry. Inhalers, caffeine accelerators and superfruit antioxidants are just some of the ways in which manufacturers are attempting to differentiate themselves in a crowded market.
Published By Datamonitor
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07 Jul 2010 |
$200
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Brief
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This month's Drinks MarketWatch features a variety of novel alcoholic drinks including a wine in a pouch and beer designed to complement challenging foods.This shows the original ways manufacturers are attempting to gain an edge over the competition.
Published By Datamonitor
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30 Jun 2009 |
$200
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Brief
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A range of innovative alcohol and soft drink launches feature in this month's Drinks MarketWatch, ranging from an alcohol free whisky, a bean flavored cola and an energizing mulled wine, highlighting that there is plenty of inspiration in the market.
Published By Datamonitor
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08 Jan 2010 |
$200
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Brief
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This month's Drinks MarketWatch reports that PepsiCo has announced plans to revamp its Gatorade brand, as it struggles to compete with cheaper alternatives and the fact that the energy drinks market remains under close scrutiny from health quarters.
Published By Datamonitor
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02 Feb 2010 |
$200
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Brief
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This month's Drinks MarketWatch finds that Australia was one of the main countries to have driven global energy drink volumes up in 2008. Category developments and changing consumer approaches to managing energy levels have been important to growth.
Published By Datamonitor
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01 Dec 2009 |
$200
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Brief
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This month's Drinks MarketWatch looks at functional drinks, observing that the Amazon continues to be a source of new 'super' ingredients as demonstrated by the recent launch of a tea made from the high caffeine, medicinal plant guayusa.
Published By Datamonitor
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10 Aug 2010 |
$200
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Brief
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This month's Drinks MarketWatch looks at the bottled water market and the possible impact of a ban on the beverages in an Australian town. The industry has proved successful in Australia but marketers must ensure that such incidents remain isolated.
Published By Datamonitor
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03 Aug 2009 |
$200
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Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Reports and briefs contain analyst driven analysis and opinion covering a specific market or issue.
Opinion and market commentary from Datamonitor's industry experts.
Insight for technology vendors into customer trends and pain points from key business decision makers.
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