Insight on Consumer Insights

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Type Product title / description Pub Price
Brief
Brief

Personalization Trends in Food and Drinks: From Customization to Nutrigenomics

This PowerPoint Brief comprehensively examines the differing components of personalized nutrition, ranging from the choice of food and beverages to express one's self identity through to science-led nutritional developments such as nutrigenomics

Published By Datamonitor
30 Nov 2010 $1995
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Report
Report

Little Emperor Syndrome: The Changing Face of Chinese Consumerism

This NCI presentation examines the so-called Little Emperors, those young Chinese now in their 20s who were the first generation under the 1979 one-child policy, and why they are important as consumers and trendsetters in a rapidly evolving market.

Published By Datamonitor
10 Dec 2010 $4495
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Case Studies
Case Studies

Seasonal Packaging Case Study: Tapping into Consumer Trends Beyond the Visual

This case study examines how various brands have successfully developed innovative seasonal packaging designs, which go beyond the visual in responding to additional consumer needs.

Published By MarketLine
14 Dec 2010 $495
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Brief
Brief

Seasonal Packaging Case Study: Tapping into Consumer Trends Beyond the Visual

This case study examines how various brands have successfully developed innovative seasonal packaging designs, which go beyond the visual in responding to additional consumer needs.

Published By Datamonitor
14 Dec 2010 $400
Buy
Report
Report

The Future of Personal Care Consumer Trends in Australia

Examines how Australians' personal care choices are influenced by evolving consumer and social trends, and how responding to the changing preferences associated with these trends is critical to successfully targeting Australians in the future.

Published By Datamonitor
15 Dec 2010 $3450
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Case Studies
Case Studies

L'Oreal Luxury Brand Case Study: Serving the Post-Recessionary Affluent Market

This case study examines how L’Oreal has adapted its luxury cosmetics brands to meet the changing demands of the post-recessionary affluent market and in doing so achieved market success in 2010.

Published By MarketLine
17 Dec 2010 $495
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Brief
Brief

L'Oreal Luxury Brand Case Study: Serving the Post-Recessionary Affluent Market

This case study examines how L’Oreal has adapted its luxury cosmetics brands to meet the changing demands of the post-recessionary affluent market and in doing so has achieved market success in 2010.

Published By Datamonitor
17 Dec 2010 $400
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Report
Report

Successes and Failures in Consumer Packaged Goods Innovation and Marketing

This collection of case studies explores the most compelling successes and failures across the global consumer packaged goods landscape by combining consumer and product insight with concise case study analysis

Published By Datamonitor
31 Dec 2010 $2795
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Case Studies
Case Studies

Frito-Lay SunChips Case Study: When Sustainable Packaging Conflicts With Consumers’ Sensory Needs

This case study examines how a lack of attention paid to the packaging’s sensory qualities, to consumers’ key needs from snacks packaging, and to managing potential problems in advance, undermined Frito-Lay’s packaging re-launch in 2010.

Published By MarketLine
05 Jan 2011 $495
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Brief
Brief

Frito-Lay SunChips Case Study: When Sustainable Packaging Conflicts With Consumers’ Sensory Needs

This case study examines how a lack of attention paid to the packaging’s sensory qualities, to consumers’ key needs from snacks packaging, and to managing potential problems in advance, undermined Frito-Lay’s packaging re-launch in 2010

Published By Datamonitor
10 Jan 2011 $400
Buy

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