Insight on Consumer Insights

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Type Product title / description Pub Price
Brief
Brief

Successes and Failures Case Study: Method "Clean Happy" Campaign

Method "Clean Happy" is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
17 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Choccy Philly

This case study looks at how Philadelphia has succeeded in the UK by identifying a gap in the market and effectively utilizing co-branding to drive growth, with the launch of a unique chocolate-flavored cream cheese spread.

Published By Datamonitor
13 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Kirin Mets Cola

Kirin Mets Cola is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
13 Aug 2012 $400
Buy
Brief
Brief

Successes and Failures Case Study: Hippo Baked Munchies

Hippo Baked Munchies is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
13 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Cuties

Cuties is part of Datamonitor’s Successes and Failures series. These case studies examine stand-out examples of product and marketing innovation, supported by Datamonitor’s consumer insight research, to act as inspiration.

Published By Datamonitor
09 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Taco Bell Doritos Locos Tacos

Taco Bell Doritos Locos Tacos is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insights – to act as inspiration.

Published By Datamonitor
07 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Beet It Stamina Shot

Beet It Stamina Shot is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
07 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Simply Nectar

Simply Nectar is part of Datamonitor Consumer’s Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to act as inspiration.

Published By Datamonitor
03 Aug 2012 $400
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Brief
Brief

Successes and Failures Case Study: Bluetongue Lager

Bluetongue Lager is part of Datamonitor Consumer's Successes and Failures series. These case studies examine best-in-class examples of innovation and marketing – supported by Datamonitor’s consumer insight research – to drive success.

Published By Datamonitor
02 Aug 2012 $400
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Report
Report

Consumer and Innovation Trends in Hot Drinks

Innovation in hot drinks continues to evolve in line with changing consumer needs. This report outlines important consumer and product trends impacting this category globally, based on Datamonitor's TrendSights mega-trend framework.

Published By Datamonitor
02 Aug 2012 $3450
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