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Report
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This report analyzes the ill-defined but compelling issue of authenticity in consumer packaged goods. It provides deep consumer insight about the confluence of consumer trends driving the desire for more authentic offerings across product sectors
Published By Datamonitor
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17 Dec 2009 |
$2995
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Report
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In this "age of responsibility," adopting a best-in-class strategy in corporate social responsibility (CSR) can earn an FMCG company genuine competitive advantage. This research covers what CSR is, why it is important, and how it is best utilized.
Published By Datamonitor
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19 Sep 2011 |
$2795
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Report
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This report identifies eight main platforms that have formed the basis of the most significant products launches in Indian market. Through case studies, the report examines the best-in-class innovations and marketing strategy of 25 brands.
Published By Datamonitor
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07 Mar 2011 |
$1495
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Report
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This report is a comprehensive guide to the Comfort mega-trend and how it influences consumers globally. It covers important consumer and marketing topics such as cocooning, nostalgia, simplicity, fear, trust and economic downturn induced uncertainty
Published By Datamonitor
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29 Sep 2009 |
$3995
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Report
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This report is a comprehensive guide to the Convenience mega-trend and how it influences consumers globally. It covers the impact of time scarcity on food preparation and consumption, household and personal care habits, and shopping routines
Published By Datamonitor
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13 Aug 2009 |
$3995
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Report
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Covering topics such as product safety, natural and organics, functional foods, financial wellbeing, appearance anxiety and product labelling, this report is a comprehensive guide to the global health and wellness space from the consumer perspective
Published By Datamonitor
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29 Jun 2009 |
$3995
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Report
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Covering topics such as the rise of self-expressive values, the desire for customization, and the growing prevalence of 'self-branding', this report is a comprehensive guide to the Individualism mega-trend and how it influences global consumers
Published By Datamonitor
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30 Jun 2009 |
$3995
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Report
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This is a synopsis of 10 separate consumer mega-trend reports produced by Datamonitor's Consumer Insight analysts between June and October 2009
Published By Datamonitor
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25 Nov 2009 |
$3995
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Report
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Covering topics such as brand loyalty, consumers' propensity to experiment, the appeal of authenticity, and trading-up prevalence, this report is a comprehensive guide to the Sensory mega-trend and how it influences global consumers
Published By Datamonitor
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07 Jul 2009 |
$3995
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Report
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This report identifies the key issues and trends influencing Australian shopper choices at each stage of the ‘path to purchase,’ in recognition that grocery shopping is a fluid journey with various touchpoints, both in and out of the physical store.
Published By Datamonitor
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30 Jun 2012 |
$3450
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Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Ovum's research addresses the commercial impact of technology and market changes in telecoms, software and IT services.
Reports and briefs contain analyst driven analysis and opinion covering a specific market or issue.
Opinion and market commentary from Datamonitor's industry experts.
Insight for technology vendors into customer trends and pain points from key business decision makers.
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